{"id":2437,"date":"2021-03-04T08:27:19","date_gmt":"2021-03-04T02:57:19","guid":{"rendered":"https:\/\/www.saasworthy.com\/blog\/?p=2437"},"modified":"2021-03-04T08:27:57","modified_gmt":"2021-03-04T02:57:57","slug":"okta-acquires-rival-auth0","status":"publish","type":"post","link":"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0","title":{"rendered":"2021 SaaS acquisitions begin: Okta acquires rival Auth0 for $6.5billion"},"content":{"rendered":"\n

Okta <\/a>– the leading player in the Identity and Access management software<\/a> category – is purchasing its competitor Auth0 <\/a>in an all-stock deal. Announced on Wednesday, the deal will help publicly-traded Okta establish further dominance in the IAM space. Valued at $6.5billion, it’s among the biggest SaaS acquisitions.<\/p>\n\n\n\n

Okta’s CEO Todd McKinnon stated that the deal will help the company become one of the “five or six primary clouds<\/em>” that customers will turn to. As per him, other companies having such dominance are Microsoft, Salesforce, and Zoom. “For us, identity has to rise up to be one of those primary clouds, and if it doesn\u2019t it will just be kind of subsumed into other clouds and Okta won\u2019t reach its potential,<\/em>” he added.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

As per the deal, Auth0 will receive a fixed number of Okta shares priced at $276.21 each. Interestingly, the price of Okta shares at the time of closing on Wednesday was $241 (down 11 percent after the company announced its quarterly revenue of $234.7million).<\/p>\n\n\n\n

Okta helps companies to track and manage the employees’ identities and credentials while they’re using work-related apps, whereas Auth0 caters to how businesses interact with their customers. That means, Auth0 is focused on developers. This also results in different go-to-market motions for the companies. Okta sells from the top-down, whereas Auth0 follows the bottom-up model.<\/p>\n\n\n\n

Auth0’s CEO Eugenio Pace said that the two businesses want to create the identity cloud of the future which they are terming as an “identity operating system<\/em>“. “What\u2019s exciting to me is that these companies are compatible, identity is not a division, a part of another group or a necessary evil. This is all we do. So together, we have this opportunity to move the needle in terms of what we can offer our customers,<\/em>” Pace added further.<\/p>\n\n\n\n

As per a report by Forbes<\/a>, Auth0 has been exploring sales and other options for the past several weeks. While Okta was the favored buyer, the company was looking for other buyers or the option of going public.<\/p>\n","protected":false},"excerpt":{"rendered":"

Publicly-traded Okta establishes its dominance in the IAM category with the Auth0 acquisition<\/p>\n","protected":false},"author":3,"featured_media":2439,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[152],"tags":[],"class_list":{"0":"post-2437","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-misc"},"yoast_head":"\n2021 SaaS acquisitions begin: Okta acquires rival Auth0 for $6.5billion - SaaSworthy Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2021 SaaS acquisitions begin: Okta acquires rival Auth0 for $6.5billion - SaaSworthy Blog\" \/>\n<meta property=\"og:description\" content=\"Publicly-traded Okta establishes its dominance in the IAM category with the Auth0 acquisition\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0\" \/>\n<meta property=\"og:site_name\" content=\"SaaSworthy Blog | Top Software, Statistics, Insights, Reviews & Trends in SaaS\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/saasworthy\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-04T02:57:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-04T02:57:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/03\/2021-SaaS-acquisitions-begin-Okta-acquires-rival-Auth0-for-6.5billion-SaaSworthy.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nitansh Rastogi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@saasworthy\" \/>\n<meta name=\"twitter:site\" content=\"@saasworthy\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nitansh Rastogi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0\",\"url\":\"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0\",\"name\":\"2021 SaaS acquisitions begin: Okta acquires rival Auth0 for $6.5billion - SaaSworthy Blog\",\"isPartOf\":{\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0#primaryimage\"},\"image\":{\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0#primaryimage\"},\"thumbnailUrl\":\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/03\/2021-SaaS-acquisitions-begin-Okta-acquires-rival-Auth0-for-6.5billion-SaaSworthy.jpg\",\"datePublished\":\"2021-03-04T02:57:19+00:00\",\"dateModified\":\"2021-03-04T02:57:57+00:00\",\"author\":{\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/#\/schema\/person\/0a908a8cb79f924b90d6749d3c1f7f0f\"},\"breadcrumb\":{\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0#primaryimage\",\"url\":\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/03\/2021-SaaS-acquisitions-begin-Okta-acquires-rival-Auth0-for-6.5billion-SaaSworthy.jpg\",\"contentUrl\":\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/03\/2021-SaaS-acquisitions-begin-Okta-acquires-rival-Auth0-for-6.5billion-SaaSworthy.jpg\",\"width\":1200,\"height\":630},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/dev.saasworthy.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"2021 SaaS acquisitions begin: Okta acquires rival Auth0 for $6.5billion\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/#website\",\"url\":\"https:\/\/dev.saasworthy.com\/blog\/\",\"name\":\"SaaSworthy Blog\",\"description\":\"Stay ahead in the SaaS industry with top software insights, latest statistics, and more. Explore the SaaSworthy Blog to choose the best SaaS solutions for your business.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/dev.saasworthy.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/#\/schema\/person\/0a908a8cb79f924b90d6749d3c1f7f0f\",\"name\":\"Nitansh Rastogi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/18733cd12ad12d5a0902627bc00bec6a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/18733cd12ad12d5a0902627bc00bec6a?s=96&d=mm&r=g\",\"caption\":\"Nitansh Rastogi\"},\"url\":\"https:\/\/dev.saasworthy.com\/blog\/author\/nitansh\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"2021 SaaS acquisitions begin: Okta acquires rival Auth0 for $6.5billion - SaaSworthy Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0","og_locale":"en_US","og_type":"article","og_title":"2021 SaaS acquisitions begin: Okta acquires rival Auth0 for $6.5billion - SaaSworthy Blog","og_description":"Publicly-traded Okta establishes its dominance in the IAM category with the Auth0 acquisition","og_url":"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0","og_site_name":"SaaSworthy Blog | Top Software, Statistics, Insights, Reviews & Trends in SaaS","article_publisher":"https:\/\/www.facebook.com\/saasworthy\/","article_published_time":"2021-03-04T02:57:19+00:00","article_modified_time":"2021-03-04T02:57:57+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/03\/2021-SaaS-acquisitions-begin-Okta-acquires-rival-Auth0-for-6.5billion-SaaSworthy.jpg","type":"image\/jpeg"}],"author":"Nitansh Rastogi","twitter_card":"summary_large_image","twitter_creator":"@saasworthy","twitter_site":"@saasworthy","twitter_misc":{"Written by":"Nitansh Rastogi","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0","url":"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0","name":"2021 SaaS acquisitions begin: Okta acquires rival Auth0 for $6.5billion - SaaSworthy Blog","isPartOf":{"@id":"https:\/\/dev.saasworthy.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0#primaryimage"},"image":{"@id":"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0#primaryimage"},"thumbnailUrl":"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/03\/2021-SaaS-acquisitions-begin-Okta-acquires-rival-Auth0-for-6.5billion-SaaSworthy.jpg","datePublished":"2021-03-04T02:57:19+00:00","dateModified":"2021-03-04T02:57:57+00:00","author":{"@id":"https:\/\/dev.saasworthy.com\/blog\/#\/schema\/person\/0a908a8cb79f924b90d6749d3c1f7f0f"},"breadcrumb":{"@id":"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0#primaryimage","url":"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/03\/2021-SaaS-acquisitions-begin-Okta-acquires-rival-Auth0-for-6.5billion-SaaSworthy.jpg","contentUrl":"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/03\/2021-SaaS-acquisitions-begin-Okta-acquires-rival-Auth0-for-6.5billion-SaaSworthy.jpg","width":1200,"height":630},{"@type":"BreadcrumbList","@id":"https:\/\/dev.saasworthy.com\/blog\/okta-acquires-rival-auth0#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/dev.saasworthy.com\/blog\/"},{"@type":"ListItem","position":2,"name":"2021 SaaS acquisitions begin: Okta acquires rival Auth0 for $6.5billion"}]},{"@type":"WebSite","@id":"https:\/\/dev.saasworthy.com\/blog\/#website","url":"https:\/\/dev.saasworthy.com\/blog\/","name":"SaaSworthy Blog","description":"Stay ahead in the SaaS industry with top software insights, latest statistics, and more. Explore the SaaSworthy Blog to choose the best SaaS solutions for your business.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/dev.saasworthy.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/dev.saasworthy.com\/blog\/#\/schema\/person\/0a908a8cb79f924b90d6749d3c1f7f0f","name":"Nitansh Rastogi","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/dev.saasworthy.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/18733cd12ad12d5a0902627bc00bec6a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/18733cd12ad12d5a0902627bc00bec6a?s=96&d=mm&r=g","caption":"Nitansh Rastogi"},"url":"https:\/\/dev.saasworthy.com\/blog\/author\/nitansh"}]}},"_links":{"self":[{"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/posts\/2437","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/comments?post=2437"}],"version-history":[{"count":5,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/posts\/2437\/revisions"}],"predecessor-version":[{"id":2443,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/posts\/2437\/revisions\/2443"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/media\/2439"}],"wp:attachment":[{"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/media?parent=2437"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/categories?post=2437"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/tags?post=2437"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}