{"id":387,"date":"2020-02-10T13:40:48","date_gmt":"2020-02-10T08:10:48","guid":{"rendered":"https:\/\/www.saasworthy.com\/blog\/saas-weekly-roundup-5-asana-files-for-direct-listing-accel-india-announces-founder-stack-and-more\/"},"modified":"2020-04-21T21:01:15","modified_gmt":"2020-04-21T15:31:15","slug":"saas-weekly-roundup-5-asana-files-for-direct-listing-accel-india-announces-founder-stack-and-more","status":"publish","type":"post","link":"https:\/\/dev.saasworthy.com\/blog\/saas-weekly-roundup-5-asana-files-for-direct-listing-accel-india-announces-founder-stack-and-more","title":{"rendered":"SaaS weekly roundup #5: Asana files for a direct listing, Accel India announces Founder Stack and more"},"content":{"rendered":"<p>SaaS companies are raising millions, and that shows that the companies are revolutionizing a lot of segments. So as we start another week, it&#8217;s time to look back at the previous one and bring you everything that happened in the world of SaaS. So without further delay, let&#8217;s begin.&nbsp;<\/p>\n<p><strong>News of the week&nbsp;<\/strong><br \/>\n<a href=\"https:\/\/searchunifiedcommunications.techtarget.com\/news\/252477970\/Avaya-details-feature-roadmap-for-Avaya-Cloud-Office-by-RingCentral&nbsp;\" target=\"_blank\" rel=\"noopener noreferrer\">Avaya details feature roadmap for Avaya Cloud Office by RingCentral&nbsp;<\/a><br \/>\nWith the world moving towards cloud and &#8220;as a service&#8221; business model, popular unified communication company Avaya is also laying the roadmap for the same. Avaya has joined hands with RingCentral to introduce UCaaS (Unified Communications as a Service) and will be introducing several features over the course of 2020 to Avaya Cloud Office.&nbsp;<\/p>\n<p><a href=\"https:\/\/inc42.com\/buzz\/instamojo-launches-saas-solution-for-msmes-with-getmeashop-acquisition\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instamojo launches SaaS solution for MSMEs with GetMeAShop acquisition&nbsp;<\/a><br \/>\nInstamojo started as a simplified payment gateway system for individuals and businesses, and has continued to evolve over the years. In its latest bid to become a full-stack player for MSMEs, it has acquired GetMeAShop to make it easier for small entrepreneurs to sell their products online.&nbsp;<\/p>\n<p><a href=\"https:\/\/techcrunch.com\/2020\/02\/03\/asana-files-to-go-public-says-it-will-do-so-via-a-trendy-direct-listing\/&nbsp;\" target=\"_blank\" rel=\"noopener noreferrer\">Asana files to go public via direct listing&nbsp;<\/a><br \/>\nAsana, one of the most popular workplace productivity tools, has revealed its plans of going public by a direct listing route. Direct listing has suddenly become common in startups with Spotify leading the way back in 2018.&nbsp;<\/p>\n<p><a href=\"https:\/\/tech.eu\/brief\/uk-startup-rimilia-raises-15-million-to-expand-its-crm-for-finance-teams-across-europe-and-north-america\/&nbsp;\" target=\"_blank\" rel=\"noopener noreferrer\">UK startup Rimilia raises $15 million to expand its \u201cCRM for finance teams\u201d across Europe and North America&nbsp;<\/a><br \/>\nRimilia is a fintech company that touts the use of AI to automate payments from users. Its SaaS service could be used globally as it works with all kinds of banks, currencies and even languages.&nbsp;<br \/>\n<em>Related read: <a href=\"https:\/\/www.businessinsider.com\/rimilia-london-fintech-raises-from-top-vcs-to-serve-major-markets-2020-2?IR=T\" target=\"_blank\" rel=\"noopener noreferrer\">Check out the pitch deck this London fintech used to raise $15 million from Silicon Valley Bank and Eight Road Ventures<\/a> (Paywall)&nbsp;<\/em><\/p>\n<p><a href=\"https:\/\/medium.com\/accel-india-insights\/how-can-early-stage-founders-build-their-saas-startup-with-the-help-of-accel-india-cdf95711532c\" target=\"_blank\" rel=\"noopener noreferrer\">How can early-stage founders build their SaaS startup with the help of Accel India?&nbsp;<\/a><br \/>\nAccel India has announced the launch of Founder Stack, a 10-week program to help early-stage Indian entrepreneurs in the SaaS space. Along with getting a workplace, founders will also get <a href=\"https:\/\/www.founderstack.in\/coaches\" target=\"_blank\" rel=\"noopener noreferrer\">coaching from people<\/a>&nbsp;who&#8217;ve already build successful SaaS companies.&nbsp;<\/p>\n<p><a href=\"https:\/\/techcrunch.com\/2020\/02\/09\/after-479m-round-on-12-4b-valuation-snowflake-ceo-says-ipo-is-next-step\/&nbsp;\" target=\"_blank\" rel=\"noopener noreferrer\">After $479M round on $12.4B valuation, Snowflake CEO says IPO is next step&nbsp;<\/a><br \/>\nSnowflake is an analytic data warehouse that integrates with various cloud services such as AWS, Google Cloud and the likes. And after its latest fundraising, it seems that the company is quite close to going public &#8211; as soon as early summer this year.&nbsp;<\/p>\n<p><a href=\"https:\/\/techcrunch.com\/2020\/02\/04\/payments-infra-startup-finix-closes-35m-series-b-led-by-sequoia\/&nbsp;\" target=\"_blank\" rel=\"noopener noreferrer\">Payments infra startup Finix closes $35M Series B led by Sequoia&nbsp;<\/a><br \/>\nYet another payment company in this space is in the news in the past week as Finix has raised Series B funding. The company sells the payment tech to other companies.&nbsp;<\/p>\n<p><a href=\"https:\/\/www.vccircle.com\/saas-based-fleet-analytics-startup-fleetx-collects-series-a-cheque\/\" target=\"_blank\" rel=\"noopener noreferrer\">SaaS-based fleet analytics startup Fleetx collects Series A cheque&nbsp;<\/a><br \/>\nFounded in 2017, Fleetx aims to create an operating system for logistics and fleet industry, allowing users to get an at-a-glance view of their entire operations. With its Series A fundraise, it aims to expand its presence across India as well as globally.&nbsp;<\/p>\n<p><center><\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p dir=\"ltr\" lang=\"en\">0. I analyzed the ARR and cumulative fundraising trajectories of the 21 VC-backed SaaS companies that have IPO-ed since 2017 2H \u2013 they can be divided into 4 patterns.<\/p>\n<p>\u2014 Shin Kim <a href=\"https:\/\/twitter.com\/_shinkim\/status\/1224932327546998786?ref_src=twsrc%5Etfw\">February 5, 2020<\/a><\/p><\/blockquote>\n<p><\/center><script async=\"\" src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><strong>Must reads&nbsp;<\/strong><br \/>\n<a href=\"https:\/\/inc42.com\/resources\/5-things-indian-saas-startups-can-do-better\/&nbsp;\" target=\"_blank\" rel=\"noopener noreferrer\">5 things Indian SaaS startups can do better&nbsp;<\/a><\/p>\n<p><a href=\"https:\/\/inc42.com\/startups\/reelo-customer-engagement-saas-convince-indias-tech-shy-smbs\/&nbsp;\" target=\"_blank\" rel=\"noopener noreferrer\">Ahmedabad\u2019s Reelo takes its customer loyalty SaaS to India\u2019s tech-shy MSMEs<\/a><\/p>\n<p><a href=\"https:\/\/blog.chartmogul.com\/webinar-marketing\/&nbsp;\" target=\"_blank\" rel=\"noopener noreferrer\">Webinar marketing: how webinars can be used at every stage of the customer lifecycle&nbsp;<\/a><\/p>\n<p><a href=\"https:\/\/www.priceintelligently.com\/blog\/predatory-pricing\" target=\"_blank\" rel=\"noopener noreferrer\">What is predatory pricing: examples, definition, and when is it illegal?&nbsp;<\/a><\/p>\n<p><strong>Listen to&nbsp;<\/strong><br \/>\n<a href=\"https:\/\/www.saastock.comrahul-vohra-superhuman-podcast\/&nbsp;\" target=\"_blank\" rel=\"noopener noreferrer\">Can software make work feel less like work? with Rahul Vohra, Superhuman&nbsp;<\/a><br \/>\nSuperhuman has become one of the best ways to achieve inbox zero with the company promising that its email client is 2x faster than Gmail, Outlook, etc. But its secret sauce doesn&#8217;t necessarily lie in its speed, but the fact that it has used game design to effectively make it enjoyable for users to use it for checking emails.&nbsp;<\/p>\n<p><a href=\"https:\/\/saastr.libsyn.com\/saastr-305-lessons-from-scaling-box-from-5-employees-to-ipo-the-right-way-for-startups-to-approach-partnerships-with-karen-page-general-partner-b-capital-group\" target=\"_blank\" rel=\"noopener noreferrer\">Lesson from scaling Box from 5 employees to IPO: the right way for startups to approach partnerships with Karen Page, General Partner, B Capital Group&nbsp;<\/a><br \/>\nBox was among the first set of cloud companies that focused on B2B rather than B2C, and in this podcast, listen to Karen Page, who was with Box for nine as a founding member of the executive team to know how the company planned its go-to-market strategy.&nbsp;<\/p>\n<p><strong>In numbers&nbsp;<\/strong><\/p>\n<p><a href=\"https:\/\/open.buffer.com\/revenue-dashboard\/\" target=\"_blank\" rel=\"noopener noreferrer\">Buffer revenue dashboard&nbsp;<\/a><\/p>\n<p><a href=\"https:\/\/www.saasworthy.com\/list\/social-media-management-software\" target=\"_blank\" rel=\"noopener noreferrer\">Social media management software<\/a> company Buffer is known for its transparency as much as it&#8217;s admired for its functionality. And in its latest move, the company has made its revenue figures public, for anyone to see and the chart is updated in real-time too.&nbsp;<\/p>\n<p><strong>Watch&nbsp;<\/strong><br \/>\n<a href=\"https:\/\/www.youtube.com\/watch?v=NjI1SQ6Nzmc\" target=\"_blank\" rel=\"noopener noreferrer\">How Thinkific doubled their SaaS growth with landing pages&nbsp;<\/a><br \/>\nUsing Unbounce, Thinkific created as many as 700 landing pages to convert the users, and managed to get 150k+ leads. Watch how the company managed to do that.&nbsp;<br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SaaS companies are raising millions, and that shows that the companies are revolutionizing a lot of segments. So as we start another week, it&#8217;s time to look back at the previous one and bring you everything that happened in the world of SaaS. So without further delay, let&#8217;s begin.&nbsp; News of the week&nbsp; Avaya details<\/p>\n","protected":false},"author":3,"featured_media":711,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[24],"tags":[186],"class_list":{"0":"post-387","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-saas-weekly-roundup","8":"tag-saas-weekly-roundup"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SaaS weekly roundup #5: Asana files for a direct listing, Accel India announces Founder Stack and more - SaaSworthy Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dev.saasworthy.com\/blog\/saas-weekly-roundup-5-asana-files-for-direct-listing-accel-india-announces-founder-stack-and-more\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SaaS weekly roundup #5: Asana files for a direct listing, Accel India announces Founder Stack and more - SaaSworthy Blog\" \/>\n<meta property=\"og:description\" content=\"SaaS companies are raising millions, and that shows that the companies are revolutionizing a lot of segments. 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