{"id":4706,"date":"2024-10-02T11:13:00","date_gmt":"2024-10-02T05:43:00","guid":{"rendered":"https:\/\/www.saasworthy.com\/blog\/?p=4706"},"modified":"2024-10-30T17:21:58","modified_gmt":"2024-10-30T11:51:58","slug":"digital-experience-platform-guide","status":"publish","type":"post","link":"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide","title":{"rendered":"How to Use A Digital Experience Platform"},"content":{"rendered":"\r\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"538\" class=\"wp-image-4714\" src=\"https:\/\/images.saasworthy.com\/blog_latest\/wp-content\/uploads\/2021\/08\/1-2-1024x538.png\" alt=\"\" srcset=\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2-1024x538.png 1024w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2-400x210.png 400w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2-143x75.png 143w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2-150x79.png 150w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2-450x236.png 450w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2-768x403.png 768w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\r\n<figcaption>Source: <a class=\"ek-link\" href=\"https:\/\/www.freepik.com\/photos\/business\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\" (opens in a new tab)\">freepik<\/a><\/figcaption>\r\n<\/figure>\r\n\r\n\r\n\r\n<p>Digital experience is an emerging field that is focused on improving host-user interactions using digital technologies. Here the users can be clients and customers whereas the hosts can be online stores, portals, and websites. Some of the most common examples of digital experiences include searching for an item or watching an ad.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Digital experience platforms or DXPs are used to manage these digital interactions. According to a report, the global DXP market value in 2020 was\u00a0<a class=\"ek-link\" href=\"https:\/\/www.grandviewresearch.com\/industry-analysis\/digital-experience-platform-market\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\" (opens in a new tab)\">9.51 billion USD<\/a>\u00a0and is expected to reach\u00a0<a class=\"ek-link\" href=\"https:\/\/www.grandviewresearch.com\/industry-analysis\/digital-experience-platform-market\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\" (opens in a new tab)\">15.80 billion USD<\/a>\u00a0by 2025. In this article, we will discuss different aspects of DXP in detail. We will also list out the top 5 DXPs to use for businesses.\u00a0<\/p>\r\n\r\n\r\n\r\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_17 counter-hierarchy counter-decimal ez-toc-grey\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\/#What_is_a_digital_experience_platform\" title=\"What is a digital experience platform?\">What is a digital experience platform?<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\/#What_are_the_components_of_a_digital_experience_platform\" title=\"What are the components of a digital experience platform?\">What are the components of a digital experience platform?<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\/#Why_use_a_digital_experience_platform\" title=\"Why use a digital experience platform?\">Why use a digital experience platform?<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\/#How_to_implement_a_digital_experience_platform\" title=\"How to implement a digital experience platform?\">How to implement a digital experience platform?<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\/#Top_5_digital_experience_platforms_for_businesses\" title=\"Top 5 digital experience platforms for businesses\">Top 5 digital experience platforms for businesses<\/a><ul class=\"ez-toc-list-level-3\"><li class=\"ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\/#1_Adobe_Experience_Platform_Best_for_real-time_data_analytics\" title=\"1. Adobe Experience Platform: Best for real-time data analytics\">1. Adobe Experience Platform: Best for real-time data analytics<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\/#2_Sitecore_Experience_Platform_Best_for_personalized_customer_experience\" title=\"2. Sitecore Experience Platform: Best for personalized customer experience\">2. Sitecore Experience Platform: Best for personalized customer experience<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\/#3_SAP_Fiori_Best_for_intuitive_GUI\" title=\"3. SAP Fiori: Best for intuitive GUI\">3. SAP Fiori: Best for intuitive GUI<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\/#4_ContentStack_Offers_best_CMS\" title=\"4. ContentStack: Offers best CMS\">4. ContentStack: Offers best CMS<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\/#5_Kentico_Xperience_Works_in_integration_with_MVPs_for_faster_solutions\" title=\"5. Kentico Xperience:\u00a0Works in integration with MVPs for faster solutions\">5. Kentico Xperience:\u00a0Works in integration with MVPs for faster solutions<\/a><\/li><\/ul><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2 id=\"what-is-a-digital-experience-platform\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_a_digital_experience_platform\"><\/span>What is a digital experience platform?<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>A digital experience platform (DXP) is a software that helps organizations function smoothly and deliver their services online. It provides a set of features including user portals, databases, APIs, payment processing platforms, CMS, and digital asset management. There are different types of DXPs available in the market based on their functions. Some of them are listed below &#8211;<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Marketing platforms like Amazon<\/li>\r\n<li>Search engine platforms like Google<\/li>\r\n<li>Networking platforms like LinkedIn<\/li>\r\n<li>Media DXPs like Spotify<\/li>\r\n<li>Repository platforms like GitHub<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h2 id=\"what-are-the-components-of-a-digital-experience-platform\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_are_the_components_of_a_digital_experience_platform\"><\/span>What are the components of a digital experience platform?<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>DXP offers several features that can be used to perform a variety of functions. According to CMSWire DXP Market Guide, core DXP consists of the following components &#8211;<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Knowledge management systems<\/li>\r\n<li>Customer relationship management or CRM tool<\/li>\r\n<li>Customer support<\/li>\r\n<li>APIs for interoperability and decision-making<\/li>\r\n<li>Data security and access control system<\/li>\r\n<li>Payment processing technology<\/li>\r\n<li>UI design tools<\/li>\r\n<li>Application development tools<\/li>\r\n<li>Customer experience optimization<\/li>\r\n<li>Social media integration<\/li>\r\n<li>Marketing automation integration<\/li>\r\n<li>E-commerce integration<\/li>\r\n<li>Content analytics<\/li>\r\n<li>Collaboration tools<\/li>\r\n<li>Multi-lingual support<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>The above-mentioned tools offer a complete setup for composing, managing, and delivering a contextualized digital experience.\u00a0<\/p>\r\n\r\n\r\n\r\n<h2 id=\"why-use-a-digital-experience-platform\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_use_a_digital_experience_platform\"><\/span>Why use a digital experience platform?<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"538\" class=\"wp-image-4720\" src=\"https:\/\/images.saasworthy.com\/blog_latest\/wp-content\/uploads\/2021\/08\/2-4-1024x538.png\" alt=\"\" srcset=\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/2-4-1024x538.png 1024w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/2-4-400x210.png 400w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/2-4-143x75.png 143w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/2-4-150x79.png 150w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/2-4.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\r\n<figcaption>Source: <a class=\"ek-link\" href=\"https:\/\/unsplash.com\/s\/photos\/digital-experience?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\" (opens in a new tab)\">Unsplash<\/a><\/figcaption>\r\n<\/figure>\r\n\r\n\r\n\r\n<p>The main reason for brands to use a digital experience platform is to deliver a rich, consistent, and personalized customer experience. The agility and flexibility of the services provided by a DXP offer an organized and scalable platform for businesses. Some of the major advantages of DXPs include the following &#8211;<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>A DXP offers comprehensive touchpoint optimizations that promote customer interactions. It tracks and analyzes customer behavior at each touchpoint and uses profiling and data prediction for identifying user needs.<\/li>\r\n<li>It supports real-time analytics to identify user needs. This enables quick response to user queries and aids customer satisfaction.<\/li>\r\n<li>DXP works in pace with digital trends that make businesses more adaptable to market changes.<\/li>\r\n<li>It enables visibility of customer data using internal operational systems. DXP performs effective collection, analysis, and profiling of customer data. It takes into account the customer location, interaction history, etc. to predict customer preferences.\u00a0<\/li>\r\n<li>DXP supports customizable workflows and MRM that can be easily upgraded or changed based on the company\u2019s requirements.\u00a0<\/li>\r\n<li>DXP can be used for efficient campaign management for increasing productivity and optimizing task parameters in terms of timeline and service.\u00a0<\/li>\r\n<li>DXP operates using a customer-centric approach. It focuses on building an emotional connection with the customers by providing them with solutions exclusively designed for them. This increases customer loyalty towards the brand.\u00a0<\/li>\r\n<li>DXP allows omnichannel posting of content simultaneously across different platforms.\u00a0<\/li>\r\n<li>DXP can also be used in integration with other tools.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h2 id=\"how-to-implement-a-digital-experience-platform\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_implement_a_digital_experience_platform\"><\/span>How to implement a digital experience platform?<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>The following steps can be undertaken to implement a digital experience platform &#8211;<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Firstly, the company should perform an internal analysis to understand its digital status.\u00a0<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>To implement DXP for best results in business, a company should have an existing CRM and\/or CMS in place. These tools can be used for the digital transformation of the company.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Now, if the company already has a digital presence across different social platforms, DXP can be implemented at this stage to combine customer interaction points to target heterogeneous audiences. DXP at this stage can be used to generate robust solutions for building a personalized customer experience.\u00a0<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>The next step would be to combine the company&#8217;s digital channels with its business operations. At this step, every source of customer data needs to be connected enabling DXP to maintain a database with individual customer history. This helps in detecting patterns in customer behavior and thus understanding their needs better.\u00a0<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>If you wish to try DXP for your organization, you can get in touch with the\u00a0<a class=\"ek-link\" href=\"https:\/\/www.saasworthy.com\/list\/digital-experience-platform-dxp\" target=\"_blank\" rel=\"noreferrer noopener\">best DXP providers<\/a>\u00a0to book a demo today.\u00a0<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h2 id=\"top-5-digital-experience-platforms-for-businesses\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Top_5_digital_experience_platforms_for_businesses\"><\/span>Top 5 digital experience platforms for businesses<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>Let&#8217;s now get to the top 5 digital experience platforms.<\/p>\r\n\r\n\r\n\r\n<h3 id=\"1-adobe-experience-platform-best-for-real-time-data-analytics\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Adobe_Experience_Platform_Best_for_real-time_data_analytics\"><\/span><a class=\"ek-link\" href=\"https:\/\/www.saasworthy.com\/product\/adobe-experience-platform\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">1. Adobe Experience Platform: Best for real-time data analytics<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"703\" height=\"414\" class=\"wp-image-4724\" src=\"https:\/\/images.saasworthy.com\/blog_latest\/wp-content\/uploads\/2021\/08\/3-4.png\" alt=\"\" srcset=\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/3-4.png 703w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/3-4-400x236.png 400w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/3-4-127x75.png 127w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/3-4-150x88.png 150w\" sizes=\"(max-width: 703px) 100vw, 703px\" \/>\r\n<figcaption>Source: <a class=\"ek-link\" href=\"https:\/\/business.adobe.com\/in\/products\/experience-platform\/adobe-experience-platform.html\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\" (opens in a new tab)\">Adobe<\/a><\/figcaption>\r\n<\/figure>\r\n\r\n\r\n\r\n<p>Adobe Experience platform or AEP forms the foundation of most of the experience cloud products. It is an open system with real-time AI-based operations. It can be used to combine customer experience data from different platforms to create powerful customer profiles.<\/p>\r\n\r\n\r\n\r\n<p>AEP utilizes standardized XDMs, data validation tools, and machine learning algorithms for data analytics to manage both first- and third-party customer data. It can be used for large corporations as well as mid-market sectors. AEP maintains multiple repositories which are optimized for all data types. AEP utilizes two types of services, as follows:<\/p>\r\n\r\n\r\n\r\n<p><strong>Application services<\/strong><\/p>\r\n\r\n\r\n\r\n<p>Used for charting, tracking, and structuring customer data for analytics and customer support.<\/p>\r\n\r\n\r\n\r\n<p><strong>AI services<\/strong><\/p>\r\n\r\n\r\n\r\n<p>It manages protocols for running predefined AI operations including customer AI, attribution AI, content and commerce AI, etc. which can be used to optimize the customer experience.<\/p>\r\n\r\n\r\n\r\n<p>Some of the major advantages of AEP are listed below &#8211;<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 AEP can handle huge content loads.<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Users are allowed access to Creative Cloud Integration.<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 It offers task management solutions.<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 It supports video content.<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Variety of installation options are available.<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 It also allows a what-you-see-is-what-you-get or WYSIWYG preview of the content.<\/p>\r\n\r\n\r\n\r\n<p><strong>Areas of improvement<\/strong><\/p>\r\n\r\n\r\n\r\n<p>UI can be inconsistent and requires heavy IT support.<\/p>\r\n\r\n\r\n\r\n<p><strong>Pricing<\/strong><\/p>\r\n\r\n\r\n\r\n<p>Customized plans can be availed for the\u00a0<a class=\"ek-link\" href=\"https:\/\/www.saasworthy.com\/product\/adobe-experience-platform\" target=\"_blank\" rel=\"noreferrer noopener\">\u00a0Adobe Experience Platform<\/a>. Pricing varies based on the features selected by the user. Quotations can be requested separately for the chosen plan.<\/p>\r\n\r\n\r\n\r\n<h3 id=\"2-sitecore-experience-platform-best-for-personalized-customer-experience\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Sitecore_Experience_Platform_Best_for_personalized_customer_experience\"><\/span><a class=\"ek-link\" href=\"https:\/\/www.saasworthy.com\/product\/sitecore-experience-platform\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">2. Sitecore Experience Platform: Best for personalized customer experience<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"749\" class=\"wp-image-4725\" src=\"https:\/\/images.saasworthy.com\/blog_latest\/wp-content\/uploads\/2021\/08\/4-3-1024x749.png\" alt=\"\" srcset=\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/4-3-1024x749.png 1024w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/4-3-400x293.png 400w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/4-3-103x75.png 103w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/4-3-150x110.png 150w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/4-3.png 1416w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\r\n<figcaption>Source: <a class=\"ek-link\" href=\"https:\/\/www.sitecore.com\/products\/sitecore-experience-platform\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\" (opens in a new tab)\">Sitecore<\/a><\/figcaption>\r\n<\/figure>\r\n\r\n\r\n\r\n<p>Sitecore provides a powerful content management system or CMS. It can be used to manage personalized content management and delivery. It can be implemented in large to mid-sized firms. It offers a user-friendly interface that allows faster authoring, data analytics, and real-time updates on customer behavior.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Sitecore is best-suited for the marketing sector. It works well in integration with Microsoft applications and Azure. It operates on a WCM system that supports platform as a service or PaaS, WYSIWYG feature for template editing, and generation of multiple microsites.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Apart from the above-mentioned features, Sitecore also offers the following features &#8211;<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Digital asset management<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Data repository maintenance<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Workflow tools to support editorial reviews<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Tools for designing marketing campaigns<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Omnichannel delivery\u00a0<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Automated cross-channel campaigns<\/p>\r\n\r\n\r\n\r\n<p><strong>Areas of improvement<\/strong><\/p>\r\n\r\n\r\n\r\n<p>Sitecore provides limited customized options for publishing content.<\/p>\r\n\r\n\r\n\r\n<p><strong>Pricing<\/strong><\/p>\r\n\r\n\r\n\r\n<p><a class=\"ek-link\" href=\"https:\/\/www.saasworthy.com\/product\/sitecore-experience-platform\" target=\"_blank\" rel=\"noreferrer noopener\">Quotation<\/a>\u00a0has to be requested based on the chosen customized plan.<\/p>\r\n\r\n\r\n\r\n<h3 id=\"3-sap-fiori-best-for-intuitive-gui\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_SAP_Fiori_Best_for_intuitive_GUI\"><\/span><a class=\"ek-link\" href=\"https:\/\/www.saasworthy.com\/product\/sap-fiori\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">3. SAP Fiori: Best for intuitive GUI<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"548\" class=\"wp-image-4728\" src=\"https:\/\/images.saasworthy.com\/blog_latest\/wp-content\/uploads\/2021\/08\/5-2-1024x548.png\" alt=\"\" srcset=\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/5-2-1024x548.png 1024w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/5-2-400x214.png 400w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/5-2-140x75.png 140w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/5-2-1536x822.png 1536w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/5-2-2048x1096.png 2048w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/5-2-150x80.png 150w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\r\n<figcaption>Source: <a class=\"ek-link\" href=\"https:\/\/www.sap.com\/india\/products\/fiori.html\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\" (opens in a new tab)\">SAP<\/a><\/figcaption>\r\n<\/figure>\r\n\r\n\r\n\r\n<p>SAP Fiori operates using the next generation workforce with the latest visual traits. It is a leader in enterprise application software. It offers a user-friendly UI for designing software and building apps.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>SAP works in integration with AI, IoT, and advanced analytics technologies. It provides digital experience delivery solutions that are compatible with Android and iOS. The UI of SAP Fiori is minimalistic, intuitive, and provides the best aesthetics for the user experience.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Major advantages of SAP Fiori include the following &#8211;<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Easy to use intuitive modern UI<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Improved experience for mobile users<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Works well for SAP HANA workflow<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Requires less developmental and maintenance efforts<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Compatible with complex workflows<\/p>\r\n\r\n\r\n\r\n<p><strong>Areas of improvement<\/strong><\/p>\r\n\r\n\r\n\r\n<p>SAP Fiori is not suitable for large volumes of content. It recommends only 100 tiles at a time on a user&#8217;s homepage.<\/p>\r\n\r\n\r\n\r\n<p><strong>Pricing<\/strong><\/p>\r\n\r\n\r\n\r\n<p><a class=\"ek-link\" href=\"https:\/\/www.saasworthy.com\/product\/sap-fiori\" target=\"_blank\" rel=\"noreferrer noopener\">Request<\/a>\u00a0quotation to know the pricing of available plans.<\/p>\r\n\r\n\r\n\r\n<h3 id=\"4-contentstack-offers-best-cms\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_ContentStack_Offers_best_CMS\"><\/span><a class=\"ek-link\" href=\"https:\/\/www.saasworthy.com\/product\/contentstack\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">4. ContentStack: Offers best CMS<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"473\" class=\"wp-image-4731\" src=\"https:\/\/images.saasworthy.com\/blog_latest\/wp-content\/uploads\/2021\/08\/6-2-1024x473.png\" alt=\"\" srcset=\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/6-2-1024x473.png 1024w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/6-2-400x185.png 400w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/6-2-162x75.png 162w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/6-2-150x69.png 150w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/6-2.png 1345w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\r\n<figcaption>Source: <a class=\"ek-link\" href=\"https:\/\/www.contentstack.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\" (opens in a new tab)\">ContentStack<\/a><\/figcaption>\r\n<\/figure>\r\n\r\n\r\n\r\n<p>ContentStack is a CMS-based DXP. It&#8217;s a high-performance SaaS that is well-suited for expanding enterprises. It provides top-tier security features including webhook authentication, secure APIs, and encrypted content store.<\/p>\r\n\r\n\r\n\r\n<p>ContentStack works in integration with third-party apps including YouTube, Google Analytics, Ooyala, Shopify, MonkeyLearn, Optimizely, IMB Watson, Marketo, and Egnyte. It also supports API web integration.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Additional features offered by ContentStack is listed below &#8211;<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Scheduled publishing<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Approval process control<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Built-in digital asset management system<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Advanced content version updates<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Effective customer support<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 User-friendly UI<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Fast content delivery<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Flexible content editing options<\/p>\r\n\r\n\r\n\r\n<p><strong>Areas of improvement<\/strong><\/p>\r\n\r\n\r\n\r\n<p>ContentStack does not offer many options for content modeling. It can also become difficult to modify the content at a later stage.\u00a0<\/p>\r\n\r\n\r\n\r\n<p><strong>Pricing<\/strong><\/p>\r\n\r\n\r\n\r\n<p>ContentStack offers a free trial and its custom plans start at\u00a0<a class=\"ek-link\" href=\"https:\/\/www.saasworthy.com\/product\/contentstack\" target=\"_blank\" rel=\"noreferrer noopener\">$995\/month<\/a>.<\/p>\r\n\r\n\r\n\r\n<h3 id=\"5-kentico-xperience-works-in-integration-with-mvps-for-faster-solutions\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Kentico_Xperience_Works_in_integration_with_MVPs_for_faster_solutions\"><\/span><a class=\"ek-link\" href=\"https:\/\/www.saasworthy.com\/product\/kentico-xperience-io\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">5. <strong>Kentico Xperience:\u00a0Works in integration with MVPs for faster solutions<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"573\" class=\"wp-image-4734\" src=\"https:\/\/images.saasworthy.com\/blog_latest\/wp-content\/uploads\/2021\/08\/7-1-1024x573.png\" alt=\"\" srcset=\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/7-1-1024x573.png 1024w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/7-1-400x224.png 400w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/7-1-134x75.png 134w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/7-1-1536x859.png 1536w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/7-1-2048x1145.png 2048w, https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/7-1-150x84.png 150w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\r\n<figcaption>Source: <a class=\"ek-link\" href=\"https:\/\/xperience.io\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\" (opens in a new tab)\">Kentico<\/a><\/figcaption>\r\n<\/figure>\r\n\r\n\r\n\r\n<p>Kentico Xperience platform can be used to manage customer experience across different platforms. It utilizes webhook authentication for data security. It allows users to build their elements and organizes content with hierarchical taxonomies.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Kentico Xperience operates as a headless CMS with super-fast API. It works in integration with MVPs that focus on fostering collaborations and promote digital customer experience.\u00a0\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Following are the main advantages offered by the Kentico Xperience platform &#8211;<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 High operational efficiency.<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Consistent customer experience across different touchpoints and channels.<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Compatibility with WYSIWYG template editing feature.<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Drag and drop page builder for user-friendly operation.<\/p>\r\n\r\n\r\n\r\n<p>\u00b7 Campaign analytics via a dashboard.<\/p>\r\n\r\n\r\n\r\n<p><strong>Areas of improvement<\/strong><\/p>\r\n\r\n\r\n\r\n<p>It cannot be operated using mobile devices.<\/p>\r\n\r\n\r\n\r\n<p><strong>Pricing<\/strong><\/p>\r\n\r\n\r\n\r\n<p>Yearly subscription plans of Kentico Xperience start at\u00a0<a class=\"ek-link\" href=\"https:\/\/www.saasworthy.com\/product\/kentico-xperience-io\" target=\"_blank\" rel=\"noreferrer noopener\">$9999\/year<\/a>\u00a0for businesses. A one-time license can also be purchased for lifetime access.<\/p>\r\n\r\n\r\n\r\n<h2 id=\"conclusion\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>A digital experience platform is a complete provider of all user needs. It offers combined benefits of APIs, payment processing platforms, CMS, and digital asset management. It also acts as a repository for customer experience data. In business, DXP can be used to optimize customer engagement, increase organic website traffic, and promote sales conversion. If you are looking for DXP best-suited for your business, get in touch with us at\u00a0<a class=\"ek-link\" href=\"https:\/\/www.saasworthy.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">SaaSworthy<\/a>.<\/p>\r\n\r\n\r\n\r\n<p><strong>Also read:<\/strong><\/p>\r\n\r\n\r\n\r\n<p>\u2022 <a class=\"ek-link\" href=\"https:\/\/dev.saasworthy.com\/blogtop-10-digital-asset-management-software\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Top 10 Digital Asset Management Software in 2021<\/a><\/p>\r\n\r\n\r\n\r\n<p>\u2022 <a class=\"ek-link\" href=\"https:\/\/dev.saasworthy.com\/blogunderstanding-predictive-analytics-software-and-its-uses\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Understanding Predictive Analytics Software And Its Uses<\/a><\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>A digital experience platform or DXP is a must-have software to boost customer experience and increases sales conversion. Let&#8217;s discuss the top 5 DXPs.<\/p>\n","protected":false},"author":21,"featured_media":4714,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":7,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[196],"tags":[],"class_list":{"0":"post-4706","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-guides"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Use A Digital Experience Platform - SaaSworthy Blog | Top Software, Statistics, Insights, Reviews &amp; Trends in SaaS<\/title>\n<meta name=\"description\" content=\"A digital experience platform or DXP is a must-have software to boost customer experience and increases sales conversion. Let&#039;s discuss the top 5 DXPs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Use A Digital Experience Platform - SaaSworthy Blog | Top Software, Statistics, Insights, Reviews &amp; Trends in SaaS\" \/>\n<meta property=\"og:description\" content=\"A digital experience platform or DXP is a must-have software to boost customer experience and increases sales conversion. Let&#039;s discuss the top 5 DXPs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\" \/>\n<meta property=\"og:site_name\" content=\"SaaSworthy Blog | Top Software, Statistics, Insights, Reviews &amp; Trends in SaaS\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/saasworthy\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-02T05:43:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-30T11:51:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Shashank Tripathi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@saasworthy\" \/>\n<meta name=\"twitter:site\" content=\"@saasworthy\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shashank Tripathi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\",\"url\":\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\",\"name\":\"How to Use A Digital Experience Platform - SaaSworthy Blog | Top Software, Statistics, Insights, Reviews &amp; Trends in SaaS\",\"isPartOf\":{\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide#primaryimage\"},\"image\":{\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide#primaryimage\"},\"thumbnailUrl\":\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2.png\",\"datePublished\":\"2024-10-02T05:43:00+00:00\",\"dateModified\":\"2024-10-30T11:51:58+00:00\",\"author\":{\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/#\/schema\/person\/4d0624bbcb34fe31366dd61d130d4285\"},\"description\":\"A digital experience platform or DXP is a must-have software to boost customer experience and increases sales conversion. Let's discuss the top 5 DXPs.\",\"breadcrumb\":{\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide#primaryimage\",\"url\":\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2.png\",\"contentUrl\":\"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2.png\",\"width\":1200,\"height\":630,\"caption\":\"Digital Experience Platform - SaaSworthy Blog\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/dev.saasworthy.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Use A Digital Experience Platform\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/#website\",\"url\":\"https:\/\/dev.saasworthy.com\/blog\/\",\"name\":\"SaaSworthy Blog\",\"description\":\"Stay ahead in the SaaS industry with top software insights, latest statistics, and more. Explore the SaaSworthy Blog to choose the best SaaS solutions for your business.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/dev.saasworthy.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/#\/schema\/person\/4d0624bbcb34fe31366dd61d130d4285\",\"name\":\"Shashank Tripathi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/dev.saasworthy.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7cf3caa14f08c9eb6be694f8a7d60278?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7cf3caa14f08c9eb6be694f8a7d60278?s=96&d=mm&r=g\",\"caption\":\"Shashank Tripathi\"},\"description\":\"Shashank is an IT engineer with a knack for breaking down complex tech topics into easy-to-understand insights. With over four years of experience, he specializes in writing about SaaS, IT asset management, cybersecurity, enterprise IT, and more. His work has been featured on platforms like HuffPost and CoJournal, where he blends technical expertise with an engaging writing style. Passionate about innovation, he continues to explore the ever-evolving world of technology, making it accessible for readers across industries.\",\"url\":\"https:\/\/dev.saasworthy.com\/blog\/author\/shashank\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Use A Digital Experience Platform - SaaSworthy Blog | Top Software, Statistics, Insights, Reviews &amp; Trends in SaaS","description":"A digital experience platform or DXP is a must-have software to boost customer experience and increases sales conversion. Let's discuss the top 5 DXPs.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide","og_locale":"en_US","og_type":"article","og_title":"How to Use A Digital Experience Platform - SaaSworthy Blog | Top Software, Statistics, Insights, Reviews &amp; Trends in SaaS","og_description":"A digital experience platform or DXP is a must-have software to boost customer experience and increases sales conversion. Let's discuss the top 5 DXPs.","og_url":"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide","og_site_name":"SaaSworthy Blog | Top Software, Statistics, Insights, Reviews &amp; Trends in SaaS","article_publisher":"https:\/\/www.facebook.com\/saasworthy\/","article_published_time":"2024-10-02T05:43:00+00:00","article_modified_time":"2024-10-30T11:51:58+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2.png","type":"image\/png"}],"author":"Shashank Tripathi","twitter_card":"summary_large_image","twitter_creator":"@saasworthy","twitter_site":"@saasworthy","twitter_misc":{"Written by":"Shashank Tripathi","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide","url":"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide","name":"How to Use A Digital Experience Platform - SaaSworthy Blog | Top Software, Statistics, Insights, Reviews &amp; Trends in SaaS","isPartOf":{"@id":"https:\/\/dev.saasworthy.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide#primaryimage"},"image":{"@id":"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide#primaryimage"},"thumbnailUrl":"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2.png","datePublished":"2024-10-02T05:43:00+00:00","dateModified":"2024-10-30T11:51:58+00:00","author":{"@id":"https:\/\/dev.saasworthy.com\/blog\/#\/schema\/person\/4d0624bbcb34fe31366dd61d130d4285"},"description":"A digital experience platform or DXP is a must-have software to boost customer experience and increases sales conversion. Let's discuss the top 5 DXPs.","breadcrumb":{"@id":"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide#primaryimage","url":"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2.png","contentUrl":"https:\/\/dev.saasworthy.com\/blog\/wp-content\/uploads\/2021\/08\/1-2.png","width":1200,"height":630,"caption":"Digital Experience Platform - SaaSworthy Blog"},{"@type":"BreadcrumbList","@id":"https:\/\/dev.saasworthy.com\/blog\/digital-experience-platform-guide#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/dev.saasworthy.com\/blog\/"},{"@type":"ListItem","position":2,"name":"How to Use A Digital Experience Platform"}]},{"@type":"WebSite","@id":"https:\/\/dev.saasworthy.com\/blog\/#website","url":"https:\/\/dev.saasworthy.com\/blog\/","name":"SaaSworthy Blog","description":"Stay ahead in the SaaS industry with top software insights, latest statistics, and more. Explore the SaaSworthy Blog to choose the best SaaS solutions for your business.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/dev.saasworthy.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/dev.saasworthy.com\/blog\/#\/schema\/person\/4d0624bbcb34fe31366dd61d130d4285","name":"Shashank Tripathi","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/dev.saasworthy.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7cf3caa14f08c9eb6be694f8a7d60278?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7cf3caa14f08c9eb6be694f8a7d60278?s=96&d=mm&r=g","caption":"Shashank Tripathi"},"description":"Shashank is an IT engineer with a knack for breaking down complex tech topics into easy-to-understand insights. With over four years of experience, he specializes in writing about SaaS, IT asset management, cybersecurity, enterprise IT, and more. His work has been featured on platforms like HuffPost and CoJournal, where he blends technical expertise with an engaging writing style. Passionate about innovation, he continues to explore the ever-evolving world of technology, making it accessible for readers across industries.","url":"https:\/\/dev.saasworthy.com\/blog\/author\/shashank"}]}},"_links":{"self":[{"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/posts\/4706","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/comments?post=4706"}],"version-history":[{"count":14,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/posts\/4706\/revisions"}],"predecessor-version":[{"id":17577,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/posts\/4706\/revisions\/17577"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/media\/4714"}],"wp:attachment":[{"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/media?parent=4706"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/categories?post=4706"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.saasworthy.com\/blog\/wp-json\/wp\/v2\/tags?post=4706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}