The past predicts a good deal of the future, and nothing can be more true in business. After all, only after studying the data and patterns of the past can you get an idea of what the future will look like. In businesses, this is one of the core rules that companies abide by. Hence, decisions are based on statistics and data accumulated from the past.
Now, thanks to technology, we have an array of tools that can make tracking such data and providing statistics easy as a breeze. One such tool is the sales tracking software. These solutions are the perfect tools to gather all the intelligence you need to have a profitable and progressive future.
Therefore, with that in mind, in this article, we will take a look at the 10 best sales tracking software solutions of 2021. Along with that, we will also take a look at other aspects of this solution and what it has to offer. So, if you are ready, let us quickly get started on it!
Table of Contents
About sales tracking software
Before we get into our top picks, let us first understand what sales tracking software is. In businesses, your main source of income is sales. Therefore, to get better at your business and for it to flourish, you need to manage your sales in detail.
That way, you can not only help the process become better, and thus increase sales, but also learn from past experiences, improvise and bring in better results in the future.
So, in essence, you track every aspect of sales, starting from daily activities related to sales to managing resources, distribution, gathering information of performance, and so on.
Earlier, all these were done manually. However, with the rise in technology, all these were slowly taken over by digital aids. This is where sales tracking software comes in.
These tools help with all the above-mentioned aspects, automate the sales tracking procedure, and produce insightful reports and statistics that can help in forecasting and forming decisions for future events.
Why is there a need for sales tracking software?
The next question that we will answer is why is there a need for sales tracking software and whether they are advantageous for your business or not. It is natural for any business person to be skeptical of a new tool. After all, you will be investing your money here, and if it does not produce profitable results, it will all be for nothing.
Therefore, it is good to be curious and ask about the advantages of any tool that you might think of incorporating in your business. We will hence try to understand whether sales tracking software is good for your business or not.
If we were to look at it then, yes, sales tracking software is extremely profitable for your business and can give you amazing results. How — you may want to know? Well, here is how –
• Efficient utilization of time
Yes, you can track all your sales activities manually. But that would take so much time and effort which you could conveniently dedicate to other more important aspects of your business.
Instead, letting sales tracking software take over can save you a good amount of time. With automation and smart features, this software can not only save your time but also enhance all your sales tracking activity, boosting productivity.
• Boosts customer experience
Because you are monitoring and tracking the whole sales procedure, you are also taking care of sales that are not occurring smoothly. However, with sales tracking software guiding and directing the procedure through insight and data, you get a smooth sales transaction.
This helps improve customer experience, as you get to learn more about the customer, their behaviors, and so on. This helps you to improve your sales approach and results in happier and more satisfied customers.
• Complete tracking and monitoring of sales activities
Not only all these, but the best part is that sales tracking software allows you to understand every nook and cranny of your system to recognize issues that are causing problems.
Therefore, you are not simply keeping track of why something is happening but also how it came to be. This information can be crucial for the development of both the system as well as the company.
10 best sales tracking software
Now that we have understood what sales tracking software is and why it is an absolute blessing for your company, we shall now move on to our list of 10 best sales tracking app or software that you can find in the market. So, without wasting another minute, let us quickly go over them.
1. HubSpot CRM
If you are looking for a solution that can help your business grow and flourish, HubSpot CRM is probably one of the best options for you. This is a web-based solution, like many others on this list, and caters to all types and sizes of companies. With this efficient tool, you can easily track customer engagements and take actions accordingly.
Let us take a look at some key features of HubSpot CRM –
- Inbound and outbound marketing
- Lead and contact management
- CRM features
- Sales automation
- Sales pipeline management
- Email tracking
- Robust dashboard with real-time information
2. Pipedrive
This sales tracking and CRM software is web-based and one of our top contenders on this list. It was made to make planning and monitoring sales activities while being supported by amazing features and facilities. It specializes in turning stagnant sales into successful ones through its methodology of activity-based selling.
Some of its key features include –
- Easy access due to its web-based interface
- Transparent dashboard allowing a vision of all tasks, progress, and status
- Complete with a goal and activity feature and ‘Deal Rotting’ feature to track pending and missed tasks
- High integration features
- The AI-powered ‘Sales Mentor’ feature provides tips for improvement
3. Agile CRM
Agile CRM is yet another versatile and prominent sales tracking software on this list and has quite the name for itself in the market. It helps you track important metrics so that you have an idea of how they are performing and the consequential results. Thus, it creates opportunities for you to further develop and nurture your sales numbers.
The following are the key features of Agile CRM –
- A powerful dashboard that brings everything to your fingertips
- Centralizes all your contacts with the help of contact management
- Real-time update of every progress and actions
4. Zoho CRM
Zoho CRM is a very popular cloud-based sales tracking and CRM software that caters to various businesses around the globe. The main attraction of Zoho CRM is that it allows real-time engagement with customers on multiple channels with the help of an AI sales assistant called Zia. This sales assistant can even predict the right time for communication to get the best out of it.
The key features of Zoho CRM include –
- Offers various automation tools, including customer support, analytics, and helpdesk
- High-end integration feature with various other tools including MailChimp, WordPress, Unbounce, and many more
- Offers various tools to build your customized functions
5. Zendesk
This is another diverse tool that has a vast client base. This web-based tool helps you connect with your clients easily and makes engagement easy. That allows you to manage your sales better and more efficiently. Zendesk allows you the liberty to form an online space where you can easily connect with your clients, answer their queries, and gather more info.
Zendesk has the following features –
- Integration and live chat features
- Allows companies to brand their supporting pages with images, themes, and logos
- Helps you create a question database to address repetitive queries from customers
6. Nimble
Nimble is one of the best sales tracking software for small businesses on this list. This tool can help you fill out customer details by studying various data such as email conversations, past interactions, contact lists, and activity on social media. This helps you to keep up with the trends and activities popular among your customers and use said information to boost sales.
Some key features of Nimble include –
- The ‘Today Page’ lists all pending, to-do tasks, opportunities, and engagement options
- Offers mobile interface as well browser widget for maximum productivity
- Includes email widgets for the best info on customers
7. monday.com
If you get monday.com on board, let us assure you, you need not look anywhere. This award-winning solution has every feature to live up to its achievements. It has several features that help teams come together to execute actions and complete projects. In such a collaborative environment, businesses experience high efficiency and productivity levels.
monday.com has multiple prominent features including –
- Intricate Kanban dashboard with timeline feature
- Workflow automation
- Automated notifications
- Offers powerful integration features
- Supports both Android and iOS
8. happyhotel
If you run a hotel, happyhotel is a perfect solution for you. Best suited for both small and medium-sized hotels, this solution has everything that you can ask for. It helps with both yields as well as revenue management.
Let us take a look at the key features –
- Robust dashboards with all necessary information in one place
- Offers in-depth insight on RevPar values, ADR, occupancy rates, and more
- Alerts system and report review options
9. Freshsales
This multi-functional solution is perfect for all businesses, despite their sizes. It offers aid in client engagement, CRM, marketing tips and insights, management of lead, and many more. All in all, this solution can help your business grow big and better with its high-end features and performance.
Some of its best features are –
- Allows creating event-based, customizable workflows to best suit the needs of the company
- The analytics board helps in tracking team performance, KPIs, client interactions, and so on
- Allows powerful integration with other solutions and apps
- Has active support services available through online means
10. Keap
Lastly, Keap is an all-in-one solution that will not disappoint you. It is a mix of CRM, eCommerce, and marketing automation solutions. This web-based solution is yet another solution perfect for small businesses, helping manage their sales and customer relationship.
Here are some of its best features –
- Offers to personalize communication triggers that help with further actions such as tracking customer interactions, segmenting contacts, sending emails, and so on
- Offers various e-commerce facilities such as online payment, inventory management, and so on
- Powerful reporting and analyzing tools that provide insightful reports
- Supports both iOS and Android
- High integration features with other powerful solutions
Conclusion
So, these are our top picks for sales tracking software that you may consider. You can always come back to refer again to this article to gather information about the best sales tracking software in 2021.
Want to know about more such useful software for your business? Check out SaaSworthy today!
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