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85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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Overview

Description Brandwatch is a consumer intelligence platform that enables companies to analyse and utilise consumers’ conversations across the web as well as various social media channels in an efficient manner. The platform allows users to search across millions of tools, conversations and comments that are relevant to their businesses. Businesses can categorise conversations by complaints, feedback, opinions and more to use them accordingly. Brandwatch provides accurate insights with the help of AI-based capabilities and also answers relevant questions, facilitating seamless business. These insights can also be shared across the organisation with live reports and alerts. It is a flexible platform that can be customised with the help of 50+ live visualisations to analyse data. Users can even upload their own data to spot key topics, consumers’ sentiments and historical trends, whose knowledge is required by them to plan ahead. They can even analyse data from live surveys, influencers, online behaviour from a group of connected products. At last, an instant reporting system offered by the platform enables users to track and export essential data into different formats. Read more
Pricing Options
  • Free Trial Not Available
  • Offers Custom plan.
SW Score & Breakdown

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    86%
  • Reviews
    86%
  • Momentum
    62%
  • Popularity
    85%

Features

Total Features
5 Features
Common Features for All
    Campaign Management Allows a user to analyze and track marketing campaigns across multichannel efforts
    Response Management Allows timely responding to the feedback given by the product users/hotel guests
    Sentiment Analysis Allows discovering the stand of customers/audience towards a brand/product/service through analysis of opinion made in comments.
    Social Media Metrics Users can measure and improve social media marketing performance
    Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online
  • + 2 More - Show Less
  • Technical Details

    Organization Types Supported
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    Modes of Support
    • Business Hours
    • Online
    API Support
    • Available

    Reviews & Ratings

    User Rating
    4.3/5 937 user ratings
    Rating Distribution
    • Excellent

      51%
    • Very Good

      33.5%
    • Average

      10.8%
    • Poor

      3.9%
    • Terrible

      0.7%
    User Sentiments

      User-friendly interface, Customizable dashboards, Powerful Query Builder, Extensive Data Coverage

      Inaccurate sentiment analysis, Limited Facebook Data, Slow loading times, Complex query setup

    Review Summary

    Brandwatch is generally well-received by users, with an average rating of 4.2 out of 5 stars across multiple review platforms. Users praise its intuitive interface, powerful analytics capabilities, and ability to gather and analyze data from various online sources. However, some users express concerns about the platform's complexity and occasional glitches. Overall, Brandwatch is considered a valuable tool for businesses seeking to monitor and analyze their online presence and make data-driven decisions.

      Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • Offers Custom plan.
    Pricing Plans
    Monthly Plans Annual Plans

    Brandwatch Custom

     
    View Detailed Pricing

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    Screenshots & Videos

    Screenshots Data Scrubber Panel
    + 1 More
    Videos Video Thumbnail
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    Vendor information

    Company Details Located in: New York, New York
    Contact Details

    +1 212 229 2240

    https://www.brandwatch.com/products/consumer-research/

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