Best PR Software At A Glance
98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Newswire and how does it work?
Newswire is both a powerful public relation and marketing platform. This cloud-based software can be accessed and used round the clock from anywhere. Its sophisticated media database allows to connect with a host of updated media points. The campaign management feature provides users with detailed critical analytics to measure campaign success and allows personalizing the campaigns. Newswire helps you to share articles or press releases, videos and images better with the targeted audiences. You can centralize all your media content in one place. Newswire features press release builder, helps in monitoring the press, facilitates monitoring your entire digital asset etc.
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New York, NY
Live Since 2014
95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Agility PR Solutions and how does it work?
Agility PR Solutions provides cloud-based public relation software solution to simplify media monitoring tasks. It helps in establishing better contacts with the right kind of social influencers to maximize your brand promotion. You can find and keep track of what is being said about your brand, business products and competitors anywhere and anytime online, in real-time. The software comes with a sophisticated media monitoring and media database solution. Agility PR Solutions PR software comes with features like clippings management, article author database and press release builder. You can get custom in-depth PR analysis reports with robust metrics for evaluating your PR campaign outcomes.
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Ottawa, Canada
Live Since 2003
94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Prezly and how does it work?
Prezly is a cloud-based public relation software that helps brand owners make better connections with the influencers. The software is available in SaaS version as well and comes enhanced with several important PR features. You can create attractive influencer profiles and save their contact details. With the help of this software, you can also check if your contacts read your mails and at what time they replied. It has robust filtering options to help you extract the right contact among the pool of your social media influencers, media, bloggers, staff etc. Prezly enables you to custom make multimedia emails and customize bulk distribution. You can create SEO optimized virtual newsroom.
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Flemish-Brabant, Belgium
Live Since 2010
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SaaSworthy’s own chatbot that helps you find, compare, and choose better in seconds.94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Muck Rack and how does it work?
MuckRack is a public relation software that is available in both the cloud-based and SaaS form. Using this software is easy as it comes with an easy-to-understand user interface. It features a sophisticated media database that helps you to spot the right journalist to pitch. Automatically updated media list helps saving more time than outdated media contact list. You will be notified with alerts in your inbox every time any trending news is published anywhere that might impact your brand. Users get reliable reports on their PR campaigns and can easily export PDF reports. Muck Rack comes integrated with social media channels like Twitter.
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New York, NY
93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Meltwater and how does it work?
Meltwater is a cloud-based public relation software that is available in SaaS version, can be installed in Windows and Mac as well. This software comes enriched with a myriad of public relation features like article author database, clippings management, digital asset management etc. Meltwater uses artificial intelligence to help users get deeper & better business insights. It comes with PR impact metrics. The enriched media contact database helps forming better connection with leading bloggers, journalists and media influencers. Meltwater can boost your press release publication frequency. It helps in social & news monitoring and reporting & distribution.
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San Francisco, CA
92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Mynewsdesk and how does it work?
Mynewsdesk public relation software is based on the cloud and is easy to use for the people also who lack any technical know-how. This helps in enhancing digital communication with key brand influencers and relevant media professionals. Users can manage and centralize their entire PR activities in a single place. It helps you to build and design a SEO-friendly newsroom to ensure efficient press release publication & distribution. Mynewsdesk features auto-update media list that facilitates targeting the most relevant and key media personalities or influencers/journalists. This PR software offers data-driven business analytics to measure your PR outcomes. It enhances your media coverage.
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Stockholm, Sweden
Live Since 2003
91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is PR Underground and how does it work?
PR Underground software is a platform used to manage press releases and can publish them on 80+ online news sites. The software offers a branded newsroom, with links to your releases, images, video, and your social media profiles. The software offers a secure platform to optimize the SEO to increase the online visibility of your business. Small and Medium companies make use of the software.
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San Rafael, CA
Live Since 2007
91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Prowly and how does it work?
Prowly is the perfect features-packed tool for marketing and PR professionals. It provides a complete set of tools to efficiently manage and organize media relations, helping they save loads of time on tedious tasks. With Prowly, they can quickly & easily find the right media contacts for your strategy. Find empowering visual stories in a breeze with our easy-to-use press release creator customizable emails included! Establishing relationships with journalists has never been easier - information about story progress or content from press kits can be readily accessed anytime from just one place. Prowly's intuitive and modern newsroom will help them maintain a close connection between yourself and the media - ensuring better visibility, media understanding, and most importantly – saving them valuable time. Get ready to take their brand’s reach to the next level with Prowly – the ultimate PR companion!
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Warsaw, Poland
Live Since 2013
90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is NinjaOutreach and how does it work?
NinjaOutreach is an influencer marketing and public relation platform. It facilitates contacting social media influencers and bloggers at ease through many channels. It helps in link building and generating business leads as well. This PR software can help you to find top instagram and twitter followers to enhance your social media outreach. You can personalize your emails with attractive templates and send these to your vital important contacts for achieving a better response rate. NinjaOutreach provides you with necessary stat reports. Email auto sending facility enhances your outreach management.
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Ashland, MA
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is PressKitHero and how does it work?
PressKitHero software is a platform used to create a professional press kit for company. The software offers a list of published articles, blog posts or storys about your product or business. Collaborate with teams to add everyone involved in the company, their name, title and image. Publish your press releases in minutes. Small, Medium companies make use of the software.
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Write a ReviewFreiburg, Germany
Live Since 2016
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Collaborator and how does it work?
Collaborator is the perfect solution for professionals who want to take their business to the next level. With this powerful software, can create high-quality content, promote it in the right channels, and attract new and interested audiences. Whether it’s through articles, websites, or Telegram channels, can use Collaborator to effectively promote business. This software helps maximize the power of quality content.The search-engine optimized articles will help reach the top of search engine results pages quickly and easily. The customer can also publish guest posts on high-quality sites, giving greater value and visibility. Furthermore, Collaborator lets to engage and interact with audience in a meaningful way. This software helps to create the best Telegram channels to meet the needs and target audience. With Collaborator, can send messages to the followers, respond to people, share images, and more.
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Write a ReviewUkraine
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is JustReachOut and how does it work?
JustReachOut is an all in one accurate PR and guidance providing tool that can be relied upon by industries to find and pitch ideas on the go. Companies can reach out to podcasters, bloggers or journalists alike, based on the specific reasons provided by the software on why an individual podcaster will be the most appropriate choice for their website. Further, JustReachOut’s professional editors provide adequate feedbacks from time to time, helping out users with their pitches accompanied by accurate revision tactics and strategies alike. Users can start rolling over with the software in three simple steps, all they need to do is generate a targeted list of influencers and journalists, get pitch specific responses based on the inbuilt outreach guidance and proceed forward with the pitch engine to start showcasing their PR outreach efforts. At present, more than 5000 fortune companies depend on JustReachOut to showcase their pitches and drive coverage accordingly.
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Write a ReviewNew York, New York
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Wizikey and how does it work?
Wizikey is a public relations and media monitoring tool that provides competitive analysis and media reach out to firms all around the globe. It streamlines PR operations at every stage, from recruiting reporters to reporting results for enhanced user experience. With Wizikey, you can keep track of media relationships and eliminate the need to go through hundreds of files and folders to find what you're looking for. It assists you in looking for new reporters by looking at the keywords they include in their reports. You can reach out to suitable reporters suggested by Wizikey’s AI engine to improve your media targeting and keep track of the metrics that matter. For reporting and optimization, you get a thorough real-time analysis of your campaigns with Wizikey. You can examine your story balance to determine target areas for future public relations operations. From a single platform, you can get news insights, media monitoring, competitor research, and international media distribution. Additionally, you can conduct competition research in new markets and locations and examine the brand narratives of your rivals.
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Write a ReviewHaryana, India
Live Since 2019
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Pressmaster.ai and how does it work?
Pressmaster.ai transforms the way to create, publish, and track articles. With its user-friendly drag & drop newsroom, designing compelling content for the company becomes a breeze. Choose from a variety of stunning pre-designed templates to give the articles a professional edge. In just 300 seconds or less, go from initial idea to ready-to-publish article. Metrics and KPIs are at fingertips, allowing to track visitor data, traffic sources, engagement metrics, top-performing articles, downloads, and more through 45+ KPIs. Stay connected with the audience by automatically sending them email notifications whenever new articles are published. Pressmaster.ai's AI analyzes the entire internet in real-time, covering magazines, social media, forums, blogs, news outlets, and more. Get instant insights into the article's performance and effortlessly manage publishing schedules. All the articles and drafts are neatly organized in one place, providing a clear and intuitive overview of upcoming content. With Pressmaster.ai, focus on what do best—creating engaging content—while it handles the rest.
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Write a Review85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is FuSeOn Link Affinity and how does it work?
Fuseon Link Affinity is a content marketing tool that leverages machine learning and Artificial Intelligence for effective link building. Businesses can tap a network of bloggers and influencers, build content, and distribute it on the network. They can also promote existing content, obtain a high link authority, and boost their SEO rankings. Fuseon uses an advanced crawling system that scrapes through user websites to outreach potential link building partners. Users can also manage the publication or distribution in content marketing with a dedicated Link Relationship Management system. The underlying ML and AI capabilities calculate the thematic affinity of every prospect to recommend only the ones that can benefit users. FuseOn even monitors its own third-party content to ensure that they are in complete control. For every potential partner, the tool extracts their meta tags and text content before checking their visibility in Google.
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Write a ReviewSpain
85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Press Ranger and how does it work?
Unlock the power of good press with Press Ranger, no PR team is required. This AI-powered media database simplifies finding and pitching journalists. Featuring a massive database of over 500,000 journalists and publishers, Press Ranger allows users to pitch directly through the platform or via email. Its AI tools streamline list creation, campaign management, and results tracking. Press Ranger automatically matches their company's details with journalists writing about similar topics, ensuring targeted outreach. With AI-written personalized emails and real-time analytics, managing media campaigns becomes effortless. The built-in CRM feature helps users manage media contacts and monitor mentions, while the option to export contact lists to CSV supports seamless integration with existing outreach campaigns. Press Ranger empowers professionals with a user-friendly, efficient solution for PR needs, offering unparalleled ease of use and comprehensive features. From automatic journalist matching to AI-powered outreach, Press Ranger is their ultimate PR partner.
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Write a Review85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Covered Press and how does it work?
Covered Press can help do just that. With easy to use Media Stack, they will be able to control the pitches and press releases receive from publicists. Plus, they will always know what stories and publications a journalist is working on. User can even pitch them and chat with them live to secure press. And the best part is, they will earn 60% of the revenue minus credit card and platform fees.
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Write a Review84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Publicize and how does it work?
Publicize has the digital resources user need to create a strong digital communications strategy. Their evaluation of business's long-term growth potential provides a clear roadmap for success. With the tactic-based subscription model and dashboard, user can control how we grow the online presence.
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Write a ReviewMedellÃn, Colombia
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is LeadGenius and how does it work?
LeadGenius is a growth automation software for high aiming B2B companies to expand globally. It delivers exclusive B2B contacts and accounts data along with signals and insights in APAC, LATAM and EMEA. Growth automation mainly comprises three components namely data outsourcing, B2B data and robotic process automation. Data outsourcing is handled by a team of three dedicated experts- the data scientist, project manager and a custom success manager. B2B data consists of custom insights, buying intent signals, hyper0specific personas along with account and contact intelligence. The robotic process simply speeds up work by eliminating time consumption on repetitive tasks like for instance, CRM chores and prospect research. Thus, growth automation is one of the main reasons why business organisations prefer LeadGenius for shortening sales cycles and resulting in an increased number of lead conversions. Further, Flow and Datahub are the two products provided by LeadGenius. Flow by LeadGenius is an automation assistant that takes care of fields like sales, marketing and customer success portfolios. Datahub on the other hand helps with essential information gathering based on proprietary technology.
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Write a ReviewBerkeley, California
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Presshub and how does it work?
Presshub is a Press Release management software that enables users to promote their products and services efficiently. One can identify the right journalists in the industry with Presshub’s advanced search tool, through relevant keyword searches. The application helps to start pitching right away after contacting a suitable journalist. Users can track communications, open rates, contact notes, and others. This AI-based software helps to find useful and updated articles by accessing success metrics. One can gather articles, including performance data and contact details of the author, and can even mark them as relevant or not useful. Presshub measures the user’s results and provides in-depth reports after each campaign, allowing users to compare their success with the available benchmarks. The application helps you send your press releases by populating contact lists. After pitching, users can access and monitor the number of clicks, views, and replies from the metrics generated.
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Write a ReviewParis, France
Typical Features
The Average Cost of a basic PR Software plan is $79 per month.
39% of PR Software offer a Free Trial , while 18% offer a Freemium Model .
| PRODUCT NAME | SW SCORE | AGGREGATED RATINGS |
|---|---|---|
Newswire
|
98 | 4.5 |
Agility PR Solutions
|
95 | 4.3 |
Prezly
|
94 | 4.5 |
Muck Rack
|
94 | 4.6 |
Meltwater
|
93 | 3.8 |
Mynewsdesk
|
92 | 3.9 |
PR Underground
|
91 | 4.6 |
Prowly
|
91 | 4.4 |
NinjaOutreach
|
90 | 4 |
PressKitHero
|
87 | 3.8 |
For any business, brand promotion and marketing are crucial for capturing and sustaining the attention of its targeted masses. Promotion and marketing demand healthy public relation, which means good rapport with key social media personalities, influencers, and concerned audiences. A public-relation has a direct link with market reputation, so failing to ensure positive PR can negatively impact the brand image. Tainted brand image invites business loss. A Public Relation software helps to simplify and to enhance an organization’s digital communication with the public and media.
Amidst a pool of PR options, narrowing down the choices and selecting the one that best does the job is tough. Consult the below-mentioned factors before buying to simplify the software hunting process:
Typical Features
Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc.
Allows a user to analyze and track marketing campaigns across multichannel efforts
Facilitates monitoring print media coverage and measuring its output
This feature lets you send a custom email invitation for the survey to the respondents
Helps in creating professional-grade press release within minutes without any need to have experience
Automatically updates your media list that contains relevant key media contacts who can popularize your brand
Helps in the management of all digital content (files, images) and the online account itself
Helps to send postcards, brochures, catalogs, newsletter to targeted audiences
Helps in clarifying what to do when, co-ordinate & schedule communication tasks and planning ahead of media pitch
Helps in saving and managing the clippings of the news item that bears your brand/business mentions
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