CREST SFA vs OptifiNow in March 2026

79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

CREST SFA

CRM Software

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81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

OptifiNow

CRM Software

4.7 6 user ratings

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Overview

Description

As a business owner, managing sales operations can be challenging and time-consuming. However, with the use of CREST SFA (Sales Force Automation) mobile app, one can maximize productivity and streamline the outdoor sales process. CREST SFA is an integrated solution that works in tandem with CREST ERP (Enterprise Resource Planning) software. One of the key features of CREST SFA is its ability to integrate with CREST ERP. This means that enquiries and orders taken through the mobile app are automatically booked in the ERP system, eliminating the need for double data entry. The CREST SFA mobile app also empowers the inside sales team with intelligent reports, real-time lead status updates, and enhanced productivity tools. This enables them to make informed decisions and stay on top of their sales targets. Moreover, Sales Managers can access the app to get a complete overview of their team's performance and make better decisions when they have the right information at the right moment. This promotes accountability and ensures that Sales Executives stick to their assigned sales territories. Read more

Are they tired of losing track of their sales leads and contacts? Are they looking for a way to boost their sales productivity and close deals faster? Look no further, because OptifiNow is here to revolutionize the way they measure sales with support. OptifiNow is a cutting-edge software platform designed to help professionals like they manage leads, contacts, and accounts with ease. With just a few clicks, they can access all their important data right from their device, making it convenient for they to stay on top of their game no matter where they are. But what sets OptifiNow apart from other sales software is its powerful collaboration features. Our platform allows they to work seamlessly with their team, sharing leads, prioritizing opportunities, and ultimately closing deals faster and more efficiently. No more wasted time on disorganized spreadsheets or endless email threads with OptifiNow, they can streamline their sales process and take their team's productivity to new heights. While OptifiNow is a game-changer for professionals across various industries, it is especially beneficial for small and medium-sized companies. We understand that every sale counts when you're a smaller business, and that's why we've created a platform that caters to their specific needs, giving they a competitive edge in the market. So why wait? Join the thousands of satisfied users who have seen a significant increase in their sales success with OptifiNow. With its intuitive and user-friendly interface, powerful collaboration tools, and ability to cater to small and medium companies, OptifiNow is the ultimate solution for professionals like you. Say goodbye to scattered data and missed opportunities opt for OptifiNow today and experience the difference it can make for their sales! Read more

Pricing Options

Free Trial Not Available
Offers Custom plan.

Free Trial Not Available
Offers Custom plan.

SW Score & Breakdown

79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

88%
Reviews

60%
Momentum

60%
Popularity

60%

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

83%
Reviews

68%
Momentum

63%
Popularity

70%

Features

Total Features	16 Features	11 Features
Common Features for All	Call Logging Call Logging helps to register call details such as call duration, date and time of calls, notes, etc. Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Customer Segmentation Helps to segment contacts and customers into groups based on various criteria such as demographics, behavior, purchase history, hottest leads Customer Support Ensures after-sales interactions with your customers and solve queries related to your products and services Document Management Ability to store and manage various information and documents in electronic format. Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. List Management Enables management of multiple lists and communications with them Marketing Automation Develop customer relationships, automate marketing programs and measure your marketing ROI Opportunity Management Opportunity or Pipeline Management allows tracking and managing sales opportunities, including stages of the deal, probability of closing, and associated activities throughout their lifecycle. Order Management Helps tracking, monitoring, supervising, and meeting deadlines concerning ordered goods in an automated and systematic way Product Catalog Lets your sales representatives, as well as customers, view details and prices of each product. Project Management Helps in managing the projects necessary for streamlining and enhancing the customer relationship management tasks. Reporting (Analytics) Provides insightful reports and important business metrics to track and measure the outcomes and progress. Sales Force Automation Streamlined management of the sales cycle from lead to close Territory Management Helps to assign, manage sales territories and conveniently track their progress + 10 More - Show Less	Call Logging Call Logging helps to register call details such as call duration, date and time of calls, notes, etc. Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Customer Segmentation Helps to segment contacts and customers into groups based on various criteria such as demographics, behavior, purchase history, hottest leads Customer Support Ensures after-sales interactions with your customers and solve queries related to your products and services Document Management Ability to store and manage various information and documents in electronic format. Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. List Management Enables management of multiple lists and communications with them Marketing Automation Develop customer relationships, automate marketing programs and measure your marketing ROI Opportunity Management Opportunity or Pipeline Management allows tracking and managing sales opportunities, including stages of the deal, probability of closing, and associated activities throughout their lifecycle. Order Management Helps tracking, monitoring, supervising, and meeting deadlines concerning ordered goods in an automated and systematic way Product Catalog Lets your sales representatives, as well as customers, view details and prices of each product. Project Management Helps in managing the projects necessary for streamlining and enhancing the customer relationship management tasks. Reporting (Analytics) Provides insightful reports and important business metrics to track and measure the outcomes and progress. Sales Force Automation Streamlined management of the sales cycle from lead to close Territory Management Helps to assign, manage sales territories and conveniently track their progress + 8 More - Show Less
Unique Features	Customization Helps to customize the system for use in industry-specific use cases Omnichannel Customer Engagement Unified management of customer interactions across multiple channels, including web, mobile, and social media. Predictive Analytics Advanced analytics for predicting customer behavior and sales opportunities	Customization Helps to customize the system for use in industry-specific use cases Omnichannel Customer Engagement Unified management of customer interactions across multiple channels, including web, mobile, and social media. Predictive Analytics Advanced analytics for predicting customer behavior and sales opportunities

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Online	24/7 (Live rep) Online
API Support	NA	Available

Reviews & Ratings

User Rating	Not Available	4.7/5 6 user ratings
Rating Distribution	Not Available	Excellent 83.3% Very Good 0% Average 16.7% Poor 0% Terrible 0%
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Pricing

Pricing Options	Free Trial Not Available Offers Custom plan.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	CREST SFA Custom	OptifiNow Custom
	View Detailed Pricing	View Detailed Pricing

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