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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | mediasmart is a mobile marketing platform that helps businesses and marketing agencies to reach their target audiences all around the globe. The platform enables users to create new audiences based on customer’s location patterns and target them at the right time to drive maximum engagement. It also helps users to measure the real impact of Drive-To-Store campaigns by counting the total number of customers visiting a particular store. Users can even reach audiences on their Connected TV (CTV) devices besides synchronising campaign-related notifications on other devices. With mediasmart and its ad server, marketing agencies can measure the impact of App Marketing Campaigns delivered across multiple platforms. It also helps users to measure and optimise ad viewability rates in real-time, besides ensuring full protection on publisher spoofing at the same time. Further, mediasmart is compliant with GDPR and CCPA policies, helping out businesses with adequate process management and streamlining. Read more | Bucksense is the perfect platform to consult for in-house marketing. It enhances the profitability of digital marketing and helps clients to regain their control over activities, budgets, data and plans. Bucksense helps its client organisations by combining the benefits of SEO and SEM, social display, content marketing and native advertising to mention a few. These are all brought together to curate multi-channel strategies for the brand or company in concern. Bucksense further enables its clients to centralise these strategies in a single platform. This eliminates the possibility of losing data which might have been a concern if multiple marketers were involved. Secondly, it enables clients to understand what their customers desire by tracking their web behaviour, habits and searches. Going multichannel helps the client organisation to stay aware of its customers even when the banner is gone. An interactive dashboard makes it convenient to track all the ongoing campaigns from one platform, while detailed reports and DSPs enable granular control of the expenditures. Read more |
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| SW Score & Breakdown |
88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
| Total Features |
11 Features
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12 Features
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| Common Features for All |
Audience Targeting
Brand Safety and Fraud Protection
Budget Management
Contextual Targeting
Creative Management
Demographic Targeting
Geo Targeting
Mobile Advertising
Real-time Bidding
Reporting
Retargeting
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Audience Targeting
Brand Safety and Fraud Protection
Budget Management
Contextual Targeting
Creative Management
Demographic Targeting
Geo Targeting
Mobile Advertising
Real-time Bidding
Reporting
Retargeting
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| Unique Features |
Frequency Capping
Omnichannel Campaign Management
Private Marketplace
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Frequency Capping
Omnichannel Campaign Management
Private Marketplace
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| User Rating |
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| User Sentiments |
Ease of Use, Excellent Customer Support, Detailed Reporting, Effective Targeting Options Geo-Targeting Accuracy Issues, Occasional Platform Performance Issues, Confusing UI/UX in Certain Areas, Limited Inventory in Specific Regions |
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| Review Summary |
Users consistently praise MediaSmart for its user-friendly interface, wide range of targeting options, and robust reporting capabilities. They appreciate the platform's effectiveness in reaching target audiences, particularly for mobile advertising campaigns. However, some users experience difficulties with geotargeting, particularly at smaller radii, and find the user interface could be more visually appealing. Concerns regarding the platform's inventory quality and a lack of clear information on user acquisition sources also surface. |
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| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
| Pricing Options |
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Pricing Plans
Monthly Plans
Annual Plans
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Basic Custom Pro Custom |
Bucksense Custom |
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View Detailed Pricing
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View Detailed Pricing
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| Screenshots | Not Available |
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| Videos |
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| Company Details | Located in: Gurgaon, India | Located in: New York, New York Founded in: 2012 |
| Contact Details |
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