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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Optimizely logo
AB Testing Software

4.2 2,179 user ratings

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91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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Overview

Description Optimizely is the world's leading experimentation platform which enables businesses to deliver continuous experimentation and personalization across various websites, mobile apps and connected devices. The Optimizely software technology provides A/B testing tools, in which two versions of a web page can be compared for performance and multivariate testing. Optimizely's experimentation platform is called Optimizely X, which provides tools for web experimentation, personalization and recommendations. The personalization capability, which may be used for making data-driven decisions can also be used for serving online advertising Read more Convert Experiences is a reliable A/B testing and personalisation tool that is trusted by over 5000 top brands like Sony, Jabra, Conversion Rate Experts, and UNICEF. A platform loaded with incredible features, Covert Experiences delivers what it promises. It offers fast and flicker-free testing options, preventing skewing in tests. Moreover, with inbuilt facilities like third-party goal tracking, personalisation and rich reporting, it delivers highly effective tests. The platform also features accurate testing by conducting, reliable code and error checks, and reports findings in real-time. Convert Experiences’ exceptional interface integrates well with Google Analytics and API. Moreover, it removes all barriers to testing by letting users carry unlimited projects across unlimited domains. Besides, it also eliminates complexity in interactions between users and the interface by offering simple testing methods and free onboarding consultation in no time. Split testing, multivariate testing and multipage experiments are some of the important aspects of the platform among many. Lastly, easy integration with other applications like Google, Mixpanel, Kissmetrics, WordPress and Drupal among others makes the entire business process management a lot easier. Read more
Pricing Options
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Available
  • Starts at $599.00.
SW Score & Breakdown

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    98%
  • Reviews
    99%
  • Momentum
    68%
  • Popularity
    100%

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    91%
  • Reviews
    85%
  • Momentum
    66%
  • Popularity
    87%
SaaSworthy Awards # 1 Most Worthy # 1 Most Popular
Not Available

Features

Total Features
9 Features
7 Features
Common Features for All
    Audience Targeting Allows you to serve different versions of a page to a different set of audience
    Funnel Analysis Helps in analyzing and understanding the user's journey stepwise to reach informed decisions, for ensuring better web outcomes.
    Heatmaps Heatmaps show where users have clicked on a page
    Landing Pages (Web Forms) A webform or a popup which can be used to capture the lead or ask user his preferences
    Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them
    Split Testing Splits web traffic among the different variations of a webpage being tested
    Statistical Relevance Analysis Helps in knowing if the result achieved by testing the data is statistically significant or not
    Test Scheduling Allows the user to test the application at the scheduled time
    Visual Editor Enables users to quickly edit and make changes to the original content, webpages, widgets, and other components and create modified versions of the same in real-time.
  • + 6 More - Show Less
    • Audience Targeting Allows you to serve different versions of a page to a different set of audience
      Funnel Analysis Helps in analyzing and understanding the user's journey stepwise to reach informed decisions, for ensuring better web outcomes.
      Heatmaps Heatmaps show where users have clicked on a page
      Landing Pages (Web Forms) A webform or a popup which can be used to capture the lead or ask user his preferences
      Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them
      Split Testing Splits web traffic among the different variations of a webpage being tested
      Statistical Relevance Analysis Helps in knowing if the result achieved by testing the data is statistically significant or not
      Test Scheduling Allows the user to test the application at the scheduled time
      Visual Editor Enables users to quickly edit and make changes to the original content, webpages, widgets, and other components and create modified versions of the same in real-time.
  • + 4 More - Show Less
  • Technical Details

    Organization Types Supported
    • Individuals
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Individuals
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • Installed - Mac
    • SaaS/Web/Cloud
    • Installed - Mac
    Modes of Support
    • 24/7 (Live rep)
    • Online
    • 24/7 (Live rep)
    • Online
    API Support
    • Available
    • Available

    Reviews & Ratings

    User Rating
    4.2/5 2,179 user ratings
    4.8/5 253 user ratings
    Rating Distribution
    • Excellent

      38.7%
    • Very Good

      46.3%
    • Average

      12.2%
    • Poor

      2%
    • Terrible

      0.8%
    • Excellent

      84.2%
    • Very Good

      15.8%
    • Average

      0%
    • Poor

      0%
    • Terrible

      0%
    User Sentiments

      Ease of Use, A/B Testing Capabilities, Excellent Customer Support, Extensive Integrations

      High Pricing, Occasional Bugs, Slow Loading Times, Complex UI Navigation

      Excellent Customer Support, Affordable Pricing, Easy to Use Interface, Powerful A/B Testing Functionality

      Occasional Glitches in Visual Editor, Reporting Limitations, Steep Learning Curve for Advanced Features, Limited Preview Functionality

    Review Summary

    Optimizely Web Experimentation is a popular tool for A/B testing and website optimization. Users praise its ease of use, intuitive interface, and robust features for creating and running experiments. The drag-and-drop editor simplifies the process for non-coders, while advanced users can leverage its JavaScript SDK for complex tests. Customer support is generally responsive and helpful, though some users report occasional delays or issues with the UI. The platform is powerful and effective for increasing conversion rates and revenue, though its pricing can be a barrier for smaller businesses.

    Users laud Convert Experiences for its ability to optimize conversion rates and provide personalized experiences for website visitors. They appreciate its user-friendly interface, A/B testing capabilities, and detailed analytics. However, some users mention occasional technical glitches and a learning curve for advanced features. Overall, Convert Experiences is well-received for its effectiveness in boosting conversions and improving user engagement.

      Read All User Reviews Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • Offers Custom plan.
    • Free Trial Available
    • Starts at $599.00.
    Pricing Plans
    Monthly Plans Annual Plans

    Content Cloud Custom

    Commerce Cloud Custom

    Intelligence Cloud Custom

    ESSENTIAL $599.00 $699.00 per month

    PRO $799.00 $899.00 per month

     
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    View Detailed Pricing

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    Screenshots & Videos

    Screenshots Optimizely Demo -
    + 10 More
    Console
    + 2 More
    Videos Video Thumbnail Video Thumbnail
    + 2 More

    Vendor information

    Company Details Located in: San Francisco, CA Located in: Walnut, California
    Contact Details

    (800) 252-9480

    https://www.optimizely.com/

    +1-888-666-9711

    https://www.convert.com/

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