Sugar Market vs Marketing Optimizer Comparison

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Sugar Market

Marketing Automation Software

4 129 user ratings

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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Marketing Optimizer

Marketing Automation Software

4.4 9 user ratings

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Overview

Description	Sugar Market (formerly Salesfusion) helps marketers get their websites discovered by combining social media management, SEO, and SEM tools in a single, all-you-need marketing automation software. Sugar Market gives you the tools to set up multi-step nurture campaigns to reach leads with timely messaging. Know what’s working and what’s not with Advanced Analytics, a powerful BI reporting module included with every package. Sugar Market has native integrations with more CRMs than any other marketing automation platform. Read more	Marketing Optimizer is a marketing automation software. Learn from every visitor to your website what content works, and which content needs improvement. Double-down on the campaigns and content initiatives that work, and axe the ones that don’t. Launch landing pages, A/B test them to turn more visitors into leads, publish phone numbers and forms on them in seconds to capture all the data you need to turn a visitor into a sales-ready lead. Read more
Pricing Options	Free Trial Available Starts at $1000.00.	Free Trial Not Available Starts at $249.00. Offers Free-forever plan.
SW Score & Breakdown	86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 78% Momentum 63% Popularity 64%	88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 85% Momentum 62% Popularity 69%
SaaSworthy Awards	# 14 Most Popular	# 18 Fastest Growing

Features

Total Features	10 Features	9 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 7 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4/5 129 user ratings	4.4/5 9 user ratings
Rating Distribution	Excellent 34.9% Very Good 45.7% Average 9.3% Poor 7.8% Terrible 2.3%	Excellent 55.6% Very Good 33.3% Average 11.1% Poor 0% Terrible 0%
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Pricing

Pricing Options	Free Trial Available Starts at $1000.00.	Free Trial Not Available Starts at $249.00. Offers Free-forever plan.
Pricing Plans Monthly Plans Annual Plans	Sugar Market $1,000.00 $1,000.00 per user / month	Free Free Startup $249.00 $249.00 per month Growth $499.00 $499.00 per month Advanced $799.00 $799.00 per month
	View Detailed Pricing	View Detailed Pricing

Alternatives

	Zoho Marketing Automation 4.4 86 ratings Marketing Optimizer 4.4 9 ratings Sugar Market Vs Marketing Optimizer LeadSquared Marketing Automation 4.7 264 ratings Sugar Market Vs LeadSquared Marketing Automation Net-Results 4.5 291 ratings LeadBI 4.7 3 ratings Sugar Market Vs LeadBI	Zoho Marketing Automation 4.4 86 ratings MaaxMarket 4.4 23 ratings Marketing Optimizer Vs MaaxMarket Webmecanik Automation 4.9 13 ratings Marketing Optimizer Vs Webmecanik Automation LeadBI 4.7 3 ratings Marketing Optimizer Vs LeadBI Net-Results 4.5 291 ratings Marketing Optimizer Vs Net-Results
	View All Sugar Market Alternatives	View All Marketing Optimizer Alternatives