Qualtrics Core XM vs Customer Thermometer in July 2026

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Qualtrics Core XM

Survey/ User Feedback Software

4.5 412 user ratings

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86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Customer Thermometer

Survey/ User Feedback Software

4.4 29 user ratings

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Overview

Description

Qualtrics Core XM is an online survey platform. Automatically built reports, with the best visualizations selected for each question type. All your data is secure with enterprise-grade security features including data encryption, redundancy, continuous network monitoring, Single Sign On (SSO), and plenty more. Using Qualtrics’ API calls, you can apply your own custom code to automate survey creation and launch without ever touching the survey editor. Quatrics custom programming gives advanced researchers total flexibility at the code level for maximum speed. Read more

Customer Thermometer is an interactive customer satisfaction survey app trusted by 10,000+ teams situated in different parts of the globe. Exclusive email-based survey management tools available within helps with an 80% increase in response rate and a significant reduction in customer-specific churn rate at the same time. Companies like Hindustan Uniliver, Total, Adobe, BBC worldwide, Loreal and NHS use Customer Thermometer to get their business management tasks streamlined across multiple platforms on the go. A 2-minute survey module is made available by the application, which can be used to streamline different survey types like net promoter score surveys, connectwise satisfaction surveys, Salesforce satisfaction surveys, Outlook signature surveys, Zendesk satisfaction surveys, Slack integration surveys, Gmail signature surveys, guest satisfaction surveys, table surveys and more. Further, data stored within the Customer Thermometer application is absolutely secure, protected under GDPR requirements. Thus eliminating out unnecessary security leaks and data thefts. Read more

Pricing Options

Free Trial Not Available
Offers Custom plan.

Free Trial Not Available
Starts at $29.00. Offers Custom plan.

SW Score & Breakdown

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

99%
Reviews

86%
Momentum

61%
Popularity

61%

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

85%
Reviews

76%
Momentum

69%
Popularity

82%

Features

Total Features	16 Features	9 Features
Common Features for All	360 Degree Feedback Captures and centralizes a holistic feedback of the target audience that helps in making business decisions. Custom Survey URLs Enables you to create an URL for the survey that is easy to remember so that the respondents can get access to the link Data Analysis Tools Analyze feedbacks collected from both structured and unstructured sources in real-time Email Distribution This feature lets you send a custom email invitation for the survey to the respondents Embeddable Survey It enables you to directly include your surveys on your own website Mobile Survey A feature that optimizes your surveys for Android, iPhone, iPad so that you can create and deploy surveys on the go Multiple Question Types These question patterns are aimed at collecting statistical data from the respondents with accuracy Offline Response Collection This feature lets you store all the collected data locally on the tablet, smartphone and mobile devices without the access of internet Online Survey Lets you run your survey through email, social media platforms, web forms, polls, quizzes and posts Phone Survey It enables you to run your survey over telephones Question Branching Allows respondents to screen questions and give answer to the relevant questions only Question Library Saves the FAQs into a question library, from where you can instantly pick and add them to new surveys Site Intercept Survey Captures value from your website visitors with targeted, engaging messages Skip Logic It hides the irrelevant pages or questions based on previous responses. Support Audio / Images / Video Includes audio/ video/ images into the survey questionnaires to make it interactive Survey Templates Survey Templates consist of a complete set of questions using which you can start building surveys without spending much time. + 13 More - Show Less	360 Degree Feedback Captures and centralizes a holistic feedback of the target audience that helps in making business decisions. Custom Survey URLs Enables you to create an URL for the survey that is easy to remember so that the respondents can get access to the link Data Analysis Tools Analyze feedbacks collected from both structured and unstructured sources in real-time Email Distribution This feature lets you send a custom email invitation for the survey to the respondents Embeddable Survey It enables you to directly include your surveys on your own website Mobile Survey A feature that optimizes your surveys for Android, iPhone, iPad so that you can create and deploy surveys on the go Multiple Question Types These question patterns are aimed at collecting statistical data from the respondents with accuracy Offline Response Collection This feature lets you store all the collected data locally on the tablet, smartphone and mobile devices without the access of internet Online Survey Lets you run your survey through email, social media platforms, web forms, polls, quizzes and posts Phone Survey It enables you to run your survey over telephones Question Branching Allows respondents to screen questions and give answer to the relevant questions only Question Library Saves the FAQs into a question library, from where you can instantly pick and add them to new surveys Site Intercept Survey Captures value from your website visitors with targeted, engaging messages Skip Logic It hides the irrelevant pages or questions based on previous responses. Support Audio / Images / Video Includes audio/ video/ images into the survey questionnaires to make it interactive Survey Templates Survey Templates consist of a complete set of questions using which you can start building surveys without spending much time. + 6 More - Show Less

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.5/5 412 user ratings	4.4/5 29 user ratings
Rating Distribution	Excellent 62.9% Very Good 29.6% Average 6.8% Poor 0.5% Terrible 0.2%	Excellent 72.4% Very Good 6.9% Average 13.8% Poor 0% Terrible 6.9%
User Sentiments	Ease of use, Robust Survey Features, Helpful Customer Support, Comprehensive Reporting and Analytics Limited Customization Options, Complex Advanced Features, Occasional Software Bugs, Limited Third-Party Integrations	Not Available
Review Summary	Users appreciate Qualtrics' comprehensive set of features that empower them to create engaging surveys, collect valuable feedback, and analyze data effectively. They also value the user-friendly interface, customizable templates, and robust reporting capabilities. However, some users have expressed concerns regarding the complexity of the platform, with a learning curve for new users. Additionally, a few reviewers have mentioned occasional technical glitches and limited flexibility in customization options. Overall, Qualtrics receives positive feedback for its powerful features, ease of use, and insightful analytics, while some users suggest improvements in user-friendliness and customization capabilities.	Not Available
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AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Not Available Offers Custom plan.	Free Trial Not Available Starts at $29.00. Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Qualtrics Core XM Custom	Runner $29.00 $29.00 per month Jumper $49.00 $49.00 per month Flyer $99.00 $99.00 per month Mach 1 $159.00 $159.00 per month Match 2 $259.00 $259.00 per month Match 3 $400.00 $400.00 per month Match 4 $700.00 $700.00 per month Enterprise Custom
	View Detailed Pricing	View Detailed Pricing

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