Best Marketing Automation Software At A Glance
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is MessageGears and how does it work?
MessageGears enables large consumer brands to send dynamic, high-volume marketing messages with speed & precision via a unique hybrid cloud platform. MessageGears has three products that help marketers remove barriers to data and transform the way they communicate with their customers
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Atlanta, Georgia
Live Since 2010
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Zift Solutions and how does it work?
Zift Solutions increases channel sales and boosts marketing impact by delivering a superior technology platform, strategic insight and global channel support. Leading channel marketing organizations around the world leverage our cloud-based platform to automate co-branded marketing, empower collaborative selling and measure results with powerful analytics.
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Write a ReviewJersey City, New Jersey
Live Since 2006
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Instaon and how does it work?
Instaon is a smart advertising platform that helps users grow their businesses using Google Ads. To begin with the tool, users need to create their Instaon account and set their Google advertising by indicating the country and the language they need to advertise in. The ad creation is automatic, and Instaon extracts the most relevant keywords to create the ad campaign. Daily optimizations and improvements to the ad campaigns are performed automatically. The keywords are also constantly improved using machine learning. The tool also offers monthly reviews by a Google Ads expert and can sync campaigns with Bing. Any changes made in the Google Ads will be mirrored to Bing Ads to eliminate rework. For Shopify users, the tool even advertises the products present in the user's webshop on Google shopping results. They can view their campaign performance at any time on the dashboard. The AI-made changes and optimizations will be trackable to the users, and other insights are available as well.
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Brussels, Belgium - 1050
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SaaSworthy’s own chatbot that helps you find, compare, and choose better in seconds.81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Nicgrade and how does it work?
Nicgrade is a tool that provides marketing automation for users’ websites, helping businesses automatically engage customers and convert leads to drive more sales. Nicgrade automates engagement using behavioral triggers for bulk and drip e-mail campaigns, providing a complete e-mail marketing tool that helps you precisely reach your target audience. The software allows you to create high quality e-mails using templates. It also allows you to configure your mails based on client behavioral data. Users can automate the customer nurturing process to assist in making a purchase decision and it increases audience engagement with timely and personalized messages. Its e-mail marketing analytics tool helps to analyze and optimize campaigns with integrated report panel and accurately track each stage of the process. Nicgrade helps marketing and sales teams work faster by getting relevant data at the right time. Nicgrade synchronizes with user’s CRM, aggregating the data from the CRM and other services to get comprehensive analytics and reports. Nicgrade also offers other features like marketing toolbox for lead generation, marketing automation and lead management 360.
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Write a ReviewLondon, United Kingdom
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Pulsate and how does it work?
Pulsate is an all-in-one mobile marketing platform that allows brands and app owners to reach users, help users connect, communicate and support users via mobile devices. The mobile marketing software (MMS) aim is to work fortuitously with companies that are evolving in their industry through mobile phone obligations. With the MMS You can attract users with content and media notifications to increase engagement and conversions. Chatbots automate user support via mobile apps and Facebook Messenger. Pulsate software is used for small, medium and even marketers. The marketing software includes many signals from user devices and contextualizes them in real time. Understanding customer behavior on the site, using the application and CRM, Pulsate inescapably communicates with users in a new way that strengthens the engagement of the application. The mobile marketing software facilitates communication with its customers, enabling them to send highly personalized campaigns that attract attention and drive action. Push notifications, site-based engagement with Geofence and Ibeacon technologies, instant chat, and custom analytics to visualize and respond to critical user data are the strong point of the products.
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Write a ReviewDublin, Ireland
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Entent and how does it work?
Entent software is a platform used to your business KPI with analytics. The software offers a 30+ behavioural signals with Advance Machine Learning to identify customers. Achieve 10X improvement in your Retargeting ROI with complete automation. Score your Leads with auto interest discovery to measure the KPIs to develop custom metrics for your business. Marketers, Small, Medium and Large companies make use of the software.
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Write a ReviewLive Since 2019
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Termii and how does it work?
Termii is a customer communication tool that helps businesses engage with their existing customers and boost retention. The tool helps in easy verification and segmentation of customers, and hence marketing them is extremely effective. The most popular services in Termii include e-mail & SMS, both of which are popular communication channels. It lets anyone create simple, visually appealing e-mailers that can be used for campaigns across multiple channels. Personalised SMS can also be easily scheduled and sent across different carrier networks. One of the newest additions to the tool is the availability of WhatsApp messaging. Businesses can now reach their customers right in the most popular messaging app to send them updates and fully personalised messages. Apart from all this, it helps marketers by providing real-time analytics and intelligence data to make better decisions. Tech-savvy businesses can make use of Termii’s simple API to process requests with ease.
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Write a ReviewLagos, Nigeria
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Acquigo and how does it work?
Асquigо’s marketing рlаtfоrm аllоws you to run high рerfоrming marketing саmраigns at sсаle, with ease. Just like how аlgоrithmiс trading рlаtfоrms simplify trading execution at sсаle, Асquigо's built-in аlgоrithms аutоmаte every асtivity of саmраign management right from defining the target аudienсe to рlаnning, designing, scheduling, execution, trасking, and орtimizing. Асquigо's built-in аlgоrithms do а соmрlete аnаlysis of customer data that are lоаded in the system and suggest various micro-segments based on the аnаlysis of several data variables. Every single саmраign in Асquigо selects only those сustоmers that have the highest relevance to the саmраign, giving the best response rates for the campaign. It comes pre-loaded with а rich sets of marketing саmраigns, аutоmаted micro-segments, and а соmрrehensive relаtiоnshiр dаshbоаrd. Асquigо рrоvides а single user-friendly interface with an interactive wizard for generating high imрасt Оmniсhаnnel соmmuniсаtiоn in minutes. Its smart tools enable the users to сreаte 100s of саmраigns in а single day.
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Write a ReviewFoster City, California
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Vero Workflows and how does it work?
Marketing automation software for software companies. Real time activity streams. Visual rule builder. Multi-channel messaging.Use popular real time data pipelines like Segment, Vero’s own Javascript, Ruby and other SDKs, Zapier and more to send user activity data to Vero in real time. Write rules to automatically filter, branch and message your users based on this data.
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Write a ReviewSydney, Australia
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is WPCRM and how does it work?
WPCRM connects users to the data and ideas needed for time management and to provide excellent customer service, target marketing efforts, deliver quality, and improve sales performance. By making data readily accessible and usable, better decisions are possible. Their diverse in-house team of consultants, developers, software architects, project managers, and support staff are committed to delivering quality with tangible results. Follow the lead of other similar companies and equip your team with a successful tool supported by a trustworthy team of industry-leading experts.
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Write a ReviewColumbus, Ohio
Live Since 2001
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Manthan Customer Marketing Platform and how does it work?
Manthan Customer Analytics Software is a platform used to optimize higher marketing ROI. Organize and analyze data with omnichannel customer engagements. The software uses ML Algorithms to build customer personas, uncover marketing opportunities and deliver personalized recommendations. Small, Medium and Large companies make use of the software.
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Write a ReviewBangalore, India
80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is SalesboxAI and how does it work?
SalesboxAI helps you identify the right buying group members from your targeted accounts based on their intent. Listen, Discover, Target and Engage with your buying group members to close deals faster. Conversational AI-Avatar then targets them via social media and email to generate sophisticated demand unit centric engagement between selling group members and buying group members. Create a Demand Unit Funnel for each product or service offering that you have and assign the target Account Group to the Funnel. Get responses via engaging with entire buying group members over channels like Email, Chat, and Social Ads. Each Avatar will analyze incoming responses and take follow-on actions to continue the conversation.
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Write a ReviewSan Francisco, California
80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Wyzebulb and how does it work?
Wyzebulb lets enterprises automate their business operations by integrating all their applications at one place. Wyzebulb makes the team accomplish more with lesser efforts in Marketing, Sales or Operations.
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Write a ReviewNewark, Delaware
Live Since 2016
80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Teleduce and how does it work?
Teleduce is the real deal and the right complement for resourceful marketing. The best part is that you can use it for marketing automation, sales automation, or both, as an integrated sales and marketing automation software. Content manager to Design email & landing pages using intuitive drag and drop designer. Store images, documents, audio, video, email templates, SMS text, etc, and use across platform. Telecalling campaigns especially for sales and marketing teams with the intuitive assignment, reporting, and insights in your mailbox & mobile.
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Write a ReviewBengaluru, India
Live Since 2015
80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Outfunnel and how does it work?
Outfunnel is a fully featured Marketing Automation Software designed to serve SMEs, Agencies. Quickly create plain or rich-text single or multi-stage email campaigns. Automate your emails and get insights delivered directly to your CRM. Focus on the hottest leads and see what they’re interested in with web visitor tracking. Sync contacts from your CRM to Mailchimp audiences 24/7, so you can start new Automation campaigns for new leads. Never worry about keeping mailing lists up-to-date. Mailchimp sends, opens, clicks and unsubscribes are recorded in your CRM, so the sales team knows who to call first.
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Write a ReviewTallinn, Estonia
Live Since 2018
80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Bigly Sales and how does it work?
Introducing Bigly Sales, the simple and effective CRM that provides the key features that small businesses need to optimize their sales. With Bigly Sales, professionals can easily manage customer and prospect information, track relationships and conversations, organize sales data and activities, monitor opportunities and marketing campaigns in real-time, and generate reports while maintaining business insights - all in an intuitive user interface. Bigly Sales offers advanced features such as lead management tools, contact management system (CMS), detailed reporting analytics, automated tasks and workflow management. All of these combined give users complete control over their customers' sales process from start to finish. With Bigly Sales companies are able to save valuable time on administrative tasks so they can focus on engaging with their customers for maximum success.
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Write a ReviewMiami , Florida
Live Since 2020
80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is OptiKPI and how does it work?
OptiKPI software is a platform used to streamline gaming operations to increase revenue for business. The software offers tool to create marketing content and send them via multiple channels. Engage your audiences with push notifications and segment them based on send campaigns. Create personalized experiences and measure conversions with reports via dashboard. Marketers, Small and Medium companies make use of the software.
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Write a ReviewEspoo, Finland
Live Since 2016
80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Beans and how does it work?
Create the most magical marketing experience for ecommerce brand and boost customer retention. Have set together a fully integrated suite of marketing solutions to turn one-time visitors into lifetime customers.
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Write a Review80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is MaaxMarket and how does it work?
Marketing Automation Personalized - Track your customers and visitors in real-time and understand their online behavior including email and social media interaction. MaaxMarket uses machine learning algorithms to automatically score leads based on customer purchase behavior.
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Write a ReviewBoulder, Colorado
Live Since 2015
80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Funnelll and how does it work?
Funnelll enables its users to unlock data from the journey of customers in order to optimize marketing campaigns for conversions and sales rather than traffic. The software allows its users to link their analytics and add accounts with ease to share data. Users can set up conversion tracking between their website and accounts with no coding required. One can use conversion tracking data to optimize their marketing campaigns for driving sales. Funnelll enables its users to select the elements to track on their website with no need to maintain or add tracking codes. The software is a one-stop medium to set up, optimize, and monitor the marketing funnels across the tools used by the user. One can track user actions like view pricing, add an item to the cart, or checkouts, and hence use this data to run advertisement campaigns optimized for driving tracked actions. Funnelll allows its users to re-engage customers to complete abandoned operations and get new leads with a high potential to convert.
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Write a ReviewWilmington, Delaware
The Average Cost of a basic Marketing Automation Software plan is $49 per month.
43% of Marketing Automation Software offer a Free Trial , while 19% offer a Freemium Model .
| PRODUCT NAME | SW SCORE | AGGREGATED RATINGS |
|---|---|---|
MessageGears
|
81 | 4.3 |
Zift Solutions
|
81 | 4.6 |
Instaon
|
81 | 4.1 |
Nicgrade
|
81 | 0 |
Pulsate
|
81 | 0 |
Entent
|
81 | 0 |
Termii
|
81 | 0 |
Acquigo
|
81 | 3 |
Vero Workflows
|
81 | 4.6 |
WPCRM
|
81 | 4.5 |
The main function of a marketing automation software is automating your entire marketing campaign. This software comes with a bundle of tools and features that help you manage and convert your leads effectively. These softwares can also be integrated with other marketing tools or apps so that you can have everything you need under one roof.
A good marketing team along with an effective marketing automation software is a lethal combination. When it comes to picking the right marketing automation software, you must keep the following factors in mind:
Always use the free trial version, if available, and get an idea about the software before actually buying it.
Typical Features
This feature allows you to analyze and understand the behavior of your website visitors.
Timely following up with your leads in order to convert them into a prospective customer.
A systemized and organized way of managing all your leads and their conversation.
Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
An email drip campaign helps you automatically send a series of emails at regular intervals.
It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
Allows testing different variations of multiple webpage elements to find the best one among them
Lets you manage your prospective leads by scoring them on the basis of their response.
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