Best Marketing Automation Software At A Glance
85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Springbot and how does it work?
Springbot enables small to medium-size retailers to take full advantage of even the most complex marketing data. Social media drives targeted site traffic while boosting your audience’s engagement. Start a conversation and increase your brand recognition with social media. Online ads drive traffic to your store. Re-engage site visitors and focus your marketing efforts on the audiences most likely to convert through the web or social ad retargeting. Springbot is capturing more and more valuable retail data that drives the current Marketing AI and Data Co-op functionality of the platform.
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Atlanta, Georgia
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is AiTrillion and how does it work?
AiTrillion is a platform that helps users drive their sales and increase their customer engagement. The platform is an all-in-one sales accelerated AI-driven automated marketing platform for eCommerce sellers. It allows users to create stunning email marketing campaigns, automatically personalize subject lines and campaigns for each recipient to improve open rates and click-through. The platform enables sellers to engage with their customers on multiple facets with a loyalty program. It also lets users' turn customer content into sales by collecting and leveraging ratings, reviews, and Q&A with powerful review widgets. Users can reach their customers even when they are not online by letting them deliver messages directly to their desktop and mobile. AiTrillion allows sellers to showcase widgets like related products, new arrival, trending products anywhere in the store. It also helps in customer engagement through Newsletter, Abandoned cart, Exit intent, and other similar features. It classifies discrete groups of customers with a high degree of accuracy based on demographic, behavioral and other indicators.
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Write a ReviewMadhya Pradesh, India
Live Since 2018
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is ContactPigeon and how does it work?
ContactPigeon is an omnichannel personalised engagement tool that enables consumers to have meaningful interactions. This programme is an award-winning consumer interaction tool that ensures consistent eCommerce and retail results. Users can simply develop unique client journeys and endpoints across important messaging channels such as SMS, Messenger, and others. It aids in the gathering of information about client interactions. The software offers a dynamic segmentation feature that targets data-driven audiences to the best of its ability by creating unified consumer profiles based on campaigns, web behaviour, and eCommerce history. It uses a simple rule-based segmentation builder to help users better identify and cluster their client base, as well as provide product recommendations. The software has hundreds of appealing templates for customising one's brand and attracting visitors to one's website. It also has a dedicated eCommerce professional on standby to assist the team with concept generation and implementation. It also features a strong customer assistance system, which aids in the generation of additional sales.
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SaaSworthy’s own chatbot that helps you find, compare, and choose better in seconds.84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is PromoNavi and how does it work?
PromoNavi is a digital advertising platform for PPC professionals, ads agencies and marketers, enabling them to boost their business operations and reach significant marketing KPIs faster. The platform helps users to create more effective campaigns, save time, reduce campaigns budget and increase the overall ROI. With PromoNavi, PPC professionals can see how effective their campaigns are and the steps they need to opt to boost their performance in the market. Moreover, businesses can automate routine tasks, reduce their traffic costs and optimise conversion value. The software can help agencies by cutting misused ad spend and boost their online advertising efficiency. It also provides them with a multichannel overview of all their customers in one place. In the case of marketers, PromoNavi allows them to launch and manage their Google and Facebook Ads from a single platform, besides offering them valuable competitive insights to stay up-to-date in their target market.
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Write a ReviewLimassol, Cyprus
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Growmatik and how does it work?
Growmatik software is an All-in-one Personalized Marketing Automation for WordPress & WooCommerce. Engage customers with personalized journeys to drive sales. Segment your audience with emails and newsletters Design professional landing and product pages with templates. Measure the results of each marketing activity based on actionable insights via Dashboard. Marketers, Small, Medium and Large companies make use of the software.
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Write a ReviewHamburg, Germany
Live Since 2020
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is DirectLync and how does it work?
DirectLync is a marketing platform that includes all essential sales and marketing tools in a single package. Digital marketers and teams across companies can use the tool to pre-schedule social media posts and emails. They can also access consistent data sets across multiple channels and automate email campaigns for timely delivery and higher conversions. With DirectLync, users can plan, manage, and enhance all their marketing efforts with messages that increase conversions. Users can create attractive emails, personalize the messages with segmentation, and manage their brand consistency across multiple channels. And by capturing, analyzing, and optimizing customer data, they can uncover new sales and marketing strategies and gain a deeper insight into their buying habits. As a result, more leads can be generated and existing relationships can be nurtured. Users can also generate actionable with the help of engagement statistics across multiple channels and track the activity of prospects across multiple channels.
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Write a ReviewNewtown, PA
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Kizen and how does it work?
Kizen, which is accompanied by Zoe is a marketing automation platform that integrates your current apps with its best-in-class data platform to get more out of the tools you already have. It offers next-generation modules to help you modernize your siloed products for enhanced sale and revenue growth. With Kizen, you can give each member of your team Zoe, the world's brightest digital business assistant. Zoe enables every employee of your business to produce more profits and happier customers by seamlessly harnessing all of your most essential data. You can give Zoe time-consuming jobs so you can concentrate on more important work. With unrivaled insights, you can make better-informed choices. You can assist yourself in being more productive and maximizing team effectiveness. Users can gain new perspectives on customer interactions, identify opportunities for improvement, and delight consumers at every step. To optimize value, you can reduce churn and enhance upsell. The platform enables you to boost productivity while providing unforgettable experiences. Additionally, the platform increases customer lifetime value and makes deployment and maintenance extremely easy and convenient.
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Write a ReviewAustin, Texas
Live Since 2018
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is DevHub and how does it work?
Our location-focused, enterprise platform is easy to use and is configured for your brand’s unique needs, globally and locally. Utilizing a defined implementation process, based on hundreds of new clients, they will get brand and Teams up and running, efficiently and effectively.
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84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is SalesPanda and how does it work?
SalesPanda is a cloud-based sales & marketing automation platform. Share content with your channel partners in just 1 click. The content is co-branded and with limited editing rights. This helps you achieve 100% brand compliance and control over the shared content. SalesPanda app will enable the channel partners to access their leads, marketing documents, marketing campaigns, etc, anytime and anywhere. The Microsite will provide multiple avenues for new lead capture in the form of a chatbot, contact page, and content download mechanism for an interested website visitor.
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Write a ReviewDelhi, India
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is LinkedCamp and how does it work?
Linkedcamp is your hub for prospecting professionally and efficiently, eliminating the hassle of back-and-forth manual work so you can focus on what matters. A new proxy IP address is assigned to each account and our algorithm mimics human behavior.
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Write a ReviewLos Angeles, California
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Carrrot and how does it work?
Carrrot offers CRM, live chat, email marketing, analytics, and triggered messages, all from within one app. Carrrot helps you acquire new customers by sending automated triggered messages to first time visitors to nurture customers through the sales pipeline, and improve product conversion rates. Linked to this is Carrrot’s eCRM features, which allows you to track customers as they interact with your business. It then uses this data to send marketing messages to relevant customer segments. Through Carrrot’s analytics functionality, you can measure the success of your campaigns, identify bottlenecks in your customer journey, and get an overview of how your customer support team is performing by tracking response time and questions successfully answered. Carrrot offers multi-channel live chat support, allowing you to reply to messages in your customers’ channel of choice. You can assign specialist customer support agents to deal with enquiries, and allows your agents to use mobile apps to reply wherever they are located at that time.
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Write a ReviewStanford, CA
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Cordial and how does it work?
Cordial empowers marketing teams to create personal relationships with every customer. Cordial is a flexible, real-time platform for marketing and technology teams to deliver personal, relevant, and emotionally intelligent messages across any channel. Activate unlimited amounts of customer data up-to-the-second and connect with complex business data, regardless of its structure or schema. Empower your teams to create, experiment, and validate their strategies in real-time, transform your processes, and deliver business-changing customer engagement.
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Write a ReviewSan Diego, California
Live Since 2014
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Swift Digital Suite and how does it work?
Swift Digital Suite is Australia’s leading marketing automation software that works with great companies to boost their sales and audience reach. This software facilitates accurate email marketing and includes a wide range of features. Swift Digital Suite presents an intuitive drag and drop editor which can be used to generate accurate emails and newsletters. With this software, users can keep their articles concise or can expand them into full length within the emails. Further, an integrated online event management facility promises seamless status monitoring, payment gateway integration, SMS communications and guest cancellations. It also provides an interactive landing page builder that ensures flexible layout controls, event RSVP function, mobile responsiveness and more. To capture feedback, opinions and much more, one can create branded surveys with Swift Digital Suite, besides publishing messages/alerts. general contacts or event registrants. Moreover, Swift Digital Suite serves a wide array of industries that includes Healthcare, Legal, Construction, Utilities, Financial Services and Government Agencies.
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Write a ReviewEnmore, Australia
Live Since 2000
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Oracle Eloqua and how does it work?
Oracle Eloqua is a marketing automation solution that helps companies to create and run marketing campaigns. The solution assists users to create more marketing and sales activities as well as easily managing B2B marketing campaigns. This marketing automation solution offers amazing features like advanced lead scoring, campaign design, integrated sales tools and real-time firmographic data. Oracle Eloqua makes it easy for users to create, personalise, launch and manage their marketing campaigns easily using its automation capabilities. The solution enables users to analyse customer engagements and move them to different campaigns that match better with their interests. With Oracle Eloqua, companies can send SMS messages to send customers even reminders, invitations and important product updates. This marketing automation solution comes with a Program Canvas that can help them to automate repetitive tasks. Users can even assess historical data to determine the best time for sending emails when most people can open them.
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Redwood Shores, California
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Boingnet and how does it work?
Boingnet's Lightweight Marketing Automation is an easy, fast, and affordable platform for direct marketers, non-profits, higher ed institutions, and agencies to create integrated, powerful cross-channel campaigns. Available as a white label solution for agencies, Boingnet has powerful but easy to use personalization tools and template-driven campaigns. Boingnet is the most effective marketing automation solution for lead generation, lead nurturing, and lead conversion.
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83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Convertedin and how does it work?
Convertedin is an AI-based ad platform to help brands unleash their full marketing potential with smart algorithms. The powerful AI collects customer data to generate unified profiles from across multiple touchpoints. Users can acquire, retain, and convert everything on autopilot. It helps retailers and brands to create a custom 360-degree customer view and build segments based on actions. It builds multiple segments for building a high ROI ad campaign without any issues. Users can save a lot of time by automating the process and use smart algorithms for identifying customer behaviour. It allows users to handle more than 1000 campaigns with ease and also create data-driven ads without any problems. After the autopilot audience and segment builder is done with its job, the AI will automatically start creating the best ad campaigns for brands. Behind the scenes, the AI creates great ads for brand awareness. With closed-loop feedback, it creates a retargeting campaign to skyrocket the AI without users having to know data science.
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Write a ReviewNew Castle, Delaware
Live Since 2018
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is LeadBI and how does it work?
LeadBI software is an All-in-One Marketing Assistant used to increase your business. Track websites visitors and data in real time. Send personalized emails to user, based on their unique behavior to retain your prospects. Create web forms and pop-ups to collect feedback from users to optimize your workflows. It integrates with MailChimp, SendinBlue, and more. Marketers, Small, Medium and Large companies make use of the software.
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83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Leadsurance and how does it work?
Leadsurance is a smart marketing automation tool for insurance marketers that helps in getting more leads and servicing them better. With the tool, marketers can create an effective inbound pipeline for exclusive leads that convert. The platform is built on top of WordPress making it fully powerful, secure, and simple to use. Additionally, the tool offers a custom dashboard and wizard assistant improving the user experience. The insurance chatbot is intelligently configured to engage new leads with features like instant quoting. It is also useful in offering policyholders with relevant assistance and guiding them. The bot is proven to improve conversions and moving them further in the sales funnel, without needing any manual effort. To make it easier to track, Leadsurance offers real-time lead alerts on all devices. The detailed analytics dashboard helps in gaining new actionable insights and optimising the lead funnel for maximum conversions.
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Write a ReviewAustin, Texa
Live Since 2018
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Dittofeed and how does it work?
Dittofeed is an innovative new customer engagement platform designed specifically for developers. It’s the first of its kind, open-source omni-channel customer engagement solution on the market and shares a similar value proposition to other well-known customer engagement platforms like Braze, Customer.io, and Segment Engage, just to name a few. With Dittofeed, professionals have access to automated messaging capabilities across numerous channels like email, SMS, and in-app push notifications. This platform helps marketing and growth teams stay organized by tracking customer behaviors for an easier outreach when necessary. Built with reliability in mind, this cutting edge solution is taking the marketplace by storm! Dittofeed is perfect for professionals who are looking to automate their customer engagement and grow their business. With its open source architecture, developers can tailor Dittofeed to suit their needs, enabling them to keep up with trends in their industry and remain competitive.Experience faster customer engagement and increased revenue with Dittofeed's omni-channel customer engagement platform. Unlock the full potential of the customer relationships with Dittofeed!
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Write a ReviewLos Angeles, California
Live Since 2022
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Smartech and how does it work?
Smartech is a marketing suite for companies that aim to drive more web and app conversions. They can gather real-time data through multiple channels and devices and achieve an end-to-end 360-degree view of their customers by monitoring their online and offline activities. With advanced analytics, they can also gain relevant insights into customer behaviours and attributes. AI capabilities can then be leveraged to drive deep hyper-personalization at scale. As a result, businesses can gain critical insights while also boosting the engagement of customers. With unified customer views, users can capture customer data across all interactions and score the leads accordingly. The marketing campaigns can then be accordingly tweaked with customized and contextualized content. Users can target dropped-off customers with a single click and at different stages of the customer journey. Groups of customers can showcase similar experiences or events then be compared. And with RFM Analysis, users can segregate customers on the basis of recency, frequency, and value of their purchases.
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The Average Cost of a basic Marketing Automation Software plan is $49 per month.
43% of Marketing Automation Software offer a Free Trial , while 19% offer a Freemium Model .
| PRODUCT NAME | SW SCORE | AGGREGATED RATINGS |
|---|---|---|
Springbot
|
85 | 3.5 |
AiTrillion
|
84 | 4.9 |
ContactPigeon
|
84 | 5 |
PromoNavi
|
84 | 4.5 |
Growmatik
|
84 | 4.9 |
DirectLync
|
84 | 5 |
Kizen
|
84 | 4.7 |
DevHub
|
84 | 4.5 |
SalesPanda
|
84 | 4.1 |
LinkedCamp
|
84 | 5 |
The main function of a marketing automation software is automating your entire marketing campaign. This software comes with a bundle of tools and features that help you manage and convert your leads effectively. These softwares can also be integrated with other marketing tools or apps so that you can have everything you need under one roof.
A good marketing team along with an effective marketing automation software is a lethal combination. When it comes to picking the right marketing automation software, you must keep the following factors in mind:
Always use the free trial version, if available, and get an idea about the software before actually buying it.
Typical Features
This feature allows you to analyze and understand the behavior of your website visitors.
Timely following up with your leads in order to convert them into a prospective customer.
A systemized and organized way of managing all your leads and their conversation.
Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
An email drip campaign helps you automatically send a series of emails at regular intervals.
It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
Allows testing different variations of multiple webpage elements to find the best one among them
Lets you manage your prospective leads by scoring them on the basis of their response.
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