Maropost

About Maropost

Maropost is a smart multi-channel automation platform that offers the tools and staff to assist marketers in personalizing their messages, segmenting their consumers, and ensuring email delivery to inboxes. It enables you to send SMS messages, emails, mobile alerts, and unique discount codes, then put your campaigns and content on autopilot to offer an exceptional customer experience at every step of the customer lifecycle. Maropost offers spam checker, deliverability score, and other advanced deliverability technologies to help you increase your inbox rates before you send a message along with thorough reporting tools that make inbox monitoring easier. To enhance conversions and open rates, you can send messages based on prior interaction utilizing time and date, as well as CTAs, offers, and varied visuals. With data-driven email marketing, you can increase email engagement. From dynamic email personalisation to send-time optimization, the platform makes sure your emails don't only get in the inbox, but also produce results for your company. Additionally, you can convert anonymous site visitors into contacts and clients with ease using the Macropost platform.

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Pricing

Free Trial Available
Starts at $251.00.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

100%
Reviews

83%
Momentum

61%
Popularity

84%

Platforms Supported

Browser Based (Cloud)

Organization Types Supported

All (Small, Medium, Large)

API Support

Available

Modes of Support

24/7 (Live rep), Business Hours, Online

Maropost Awards

# 19 Highly Rated Marketing Automation Software
Q1 2022

# 20 Highly Rated Marketing Automation Software
Q2 2021

Maropost Features

Show Feature Explanation

Marketing Automation Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

100%

Website Visitor Tracking

This feature allows you to analyze and understand the behavior of your website visitors.

Lead Nurturing

Timely following up with your leads in order to convert them into a prospective customer.

Lead Management

A systemized and organized way of managing all your leads and their conversation.

Landing Pages

Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email

Email Drip Campaigns

An email drip campaign helps you automatically send a series of emails at regular intervals.

Channel Management

It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.

Campaign Segmentation

A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.

Analytics (ROI Tracking)

ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.

Multivariate Testing

Allows testing different variations of multiple webpage elements to find the best one among them

Lead Scoring

Lets you manage your prospective leads by scoring them on the basis of their response.

Maropost Pricing

Free Trial

Available

Pricing Options

Premium Plans ( Subscription )

Essentials $251.00 $251.00 per month

$3,013 per Year

$279 per Month billed Quarterly

225,000 Emails Monthly

Features

Email Campaigns
A/B Campaigns
Transactional Emails
SMS Campaigns
Dynamic Content
Scripting
Content Recommendations
Send-Time Optimization
Conversion-Time Optimization
Journeys: 5
Users: Unlimited
Contacts: Unlimited
Lists: Unlimited
Custom Contact Fields: 50
One-Click Integrations
Concurrent API Calls: 10
24/7 Chat Support
Sandbox Account: Additional Cost
Dedicated IP: Additional Cost

Professional $764.00 $764.00 per month

$9,169 per Year

$849 per Month billed Quarterly

225,000 Emails Monthly

Features

Includes features of Essential plan, plus
Mobile Keywords
In-app Push Notifications
Relational Table Data Storage: 5GB
Dedicated Customer Success Manager
Dedicated Deliverability Manager
Training & Onboarding

Enterprise $1,529.00 $1,529.00 per month

$18,349 per Year

$1699 per Month billed Quarterly

225,000 Emails Monthly

Features

Includes features of Professional plan, plus
DaVinci Ai
Journeys: Unlimited
Custom Contact Fields: 150
Relational Table Data Storage

Screenshots of Vendor Pricing Page

Disclaimer: The pricing details were last updated on 18/04/2023 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Maropost Pricing

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Maropost Reviews

User Rating

3.8/5 (Based on 251 Ratings)

Rating Distribution

Excellent
47.4%
Very Good
22.3%
Average
10%
Poor
2%
Terrible
18.3%

User Sentiments

Excellent Email Deliverability, Exceptional Customer Support, User-Friendly Interface, Advanced Automation Features

Occasional Technical Issues, Confusing Journey Builder Interface, Limited Reporting Capabilities, Outdated User Interface

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Review Summary

Overall, Maropost Marketing Cloud receives mixed feedback from user reviews. Praised features include its comprehensive set of marketing automation tools, email marketing capabilities, and robust reporting and analytics functions. However, common criticisms center around its complex user interface, occasional technical glitches, and a perceived lack of customer support responsiveness. Users also express varying opinions on the pricing structure, with some finding it reasonable and others deeming it expensive. These reviews suggest that Maropost Marketing Cloud might be suitable for businesses seeking a feature-rich marketing automation solution but may require additional improvements in usability and customer support.

Pros

Powerful email marketing automation with personalized content and drip campaigns.
Robust reporting and analytics for tracking marketing performance and ROI.
Intuitive draganddrop interface for easy campaign creation and management.

Cons

Some users find the interface overwhelming due to its extensive features and options.
Limited integration options with thirdparty applications, which can hinder seamless data sharing.

AI-Generated from the text of User Reviews

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